Unlocking the Potential of Personalized Learning: AI-Driven Solutions for Today’s L&D Challenges

Learn how technology can help you provide personalized learning experiences to your employees, boosting engagement and retention.
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Trent Draper
Trent Draper
+15 years in Sales within the education industry, Head International Sales at Get More Brain.
The image is a colorful illustration of a girl, swiping content on a big screen in front of her.
Unlock­ing the Poten­tial of per­son­al­ized Learn­ing

Introduction:

In my role at a tech­nol­o­gy com­pa­ny that devel­ops next-gen learn­ing tools, I often find myself dis­cussing Learn­ing and Devel­op­ment (L&D) with indus­try pro­fes­sion­als. Sure, it might not make me the most excit­ing din­ner guest, but it’s become increas­ing­ly evi­dent that per­son­al­ized learn­ing plays a vital role in today’s work­place.

Dur­ing my time at Get More Brain, I’ve spo­ken with numer­ous L&D pro­fes­sion­als who’ve found suc­cess with per­son­al­ized learn­ing. One exam­ple comes from an inter­na­tion­al com­pa­ny that imple­ment­ed a tai­lored learn­ing approach for their sales team.

By ana­lyz­ing each individual’s per­for­mance data, pref­er­ences, and knowl­edge gaps, they cre­at­ed cus­tomized learn­ing paths con­sist­ing of videos, arti­cles, and quizzes. With­in just six months, the com­pa­ny saw a 20% increase in employ­ee engage­ment and a 15% decrease in turnover among the sales team. This demon­strates the pos­i­tive impact of per­son­al­ized learn­ing on both employ­ees and orga­ni­za­tions.

In fact, accord­ing to a recent sur­vey in CIPD’s Pro­fes­sion­al­is­ing Learn­ing and Devel­op­ment report found that 98% of learn­ing and devel­op­ment (L&D) prac­ti­tion­ers wish to devel­op a pos­i­tive cul­ture for learn­ing, 98% of employ­ees feel that per­son­al­iza­tion would improve their learn­ing expe­ri­ence.

The Rise of Personalized Learning:

Per­son­al­ized learn­ing is not a new con­cept, but advances in tech­nol­o­gy have made it eas­i­er to imple­ment on a larg­er scale. With the help of Arti­fi­cial Intel­li­gence (AI), tech­nol­o­gy solu­tions like Get More Brain are dis­rupt­ing the tra­di­tion­al approach to L&D. Per­son­al­ized learn­ing expe­ri­ences can now be tai­lored to employ­ees’ indi­vid­ual needs and pref­er­ences, boost­ing engage­ment and reten­tion.

AI and Personalized Learning:

As I dis­cussed in my pre­vi­ous blog on AI, advances in tech­nol­o­gy like Arti­fi­cial Intel­li­gence are trans­form­ing the way we approach learn­ing and devel­op­ment, mak­ing per­son­al­ized learn­ing expe­ri­ences eas­i­er to imple­ment on a larg­er scale.

AI is play­ing a sig­nif­i­cant role in the rise of per­son­al­ized learn­ing. It can ana­lyze employ­ee per­for­mance, behav­ior, and inter­ests to cre­ate cus­tomized and rel­e­vant learn­ing paths. For instance, Get More Brain uses AI to pro­vide learn­ers with instant sum­maries of cours­es and real-time per­son­al­ized quizzes to assess their knowl­edge of any top­ic that is of inter­est to the learn­er. It is so pow­er­ful!

AI can also help iden­ti­fy knowl­edge gaps and pro­vide tar­get­ed learn­ing con­tent to fill those gaps. This approach saves time and resources while pro­vid­ing a more effec­tive learn­ing expe­ri­ence.

Personalized Learning Benefits:

A study by the Bran­don Hall Group found that com­pa­nies that have suc­cess­ful­ly imple­ment­ed per­son­al­ized learn­ing saw a 34% increase in employ­ee engage­ment. Per­son­al­ized learn­ing has numer­ous ben­e­fits for both employ­ees and employ­ers. It can lead to high­er engage­ment and moti­va­tion lev­els, which in turn leads to high­er pro­duc­tiv­i­ty and reten­tion rates. Employ­ees are more like­ly to stay with a com­pa­ny that invests in their devel­op­ment and pro­vides growth oppor­tu­ni­ties.

94% of employ­ees say they would stay at a com­pa­ny longer if it invest­ed in their learn­ing and devel­op­ment.

In addi­tion, per­son­al­ized learn­ing can help bridge the skills gap in today’s work­force. As new tech­nolo­gies emerge and job require­ments change, per­son­al­ized learn­ing can help employ­ees stay up-to-date and rel­e­vant.

The Importance of Personalization:

Per­son­al­iza­tion is becom­ing increas­ing­ly sig­nif­i­cant in all aspects of life, not just learn­ing and devel­op­ment. For exam­ple, per­son­al­ized shop­ping expe­ri­ences and social media feeds are becom­ing the norm. Per­son­al­ized learn­ing is no excep­tion, and employ­ees expect this lev­el of cus­tomiza­tion at work.

By pro­vid­ing per­son­al­ized learn­ing expe­ri­ences, employ­ers show that they val­ue their employ­ees’ indi­vid­ual needs and pref­er­ences. This can lead to increased loy­al­ty, job sat­is­fac­tion, and over­all well-being.

Conclusion:

Per­son­al­ized learn­ing is essen­tial in today’s work­place. Advances in tech­nol­o­gy, specif­i­cal­ly AI, have made it eas­i­er to imple­ment on a larg­er scale. By pro­vid­ing per­son­al­ized learn­ing expe­ri­ences, employ­ers can boost engage­ment, moti­va­tion, and reten­tion. At the same time, employ­ees can acquire the skills and knowl­edge they need to suc­ceed in their jobs and beyond.

If you’re inter­est­ed in learn­ing more about how per­son­al­ized learn­ing can help your orga­ni­za­tion, I invite you to fol­low me on Medi­um or Linkedin, leave a com­ment below, or reach out to me direct­ly. Let’s con­nect and explore how we can work togeth­er to dri­ve engage­ment and reten­tion in your work­place.

This post was first pub­lished on Medi­um.

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