Embracing the Microlearning Revolution

How to Deliv­er Engag­ing, Bite-Sized Con­tent for Effec­tive Employ­ee Devel­op­ment

Introduction

The cor­po­rate learn­ing land­scape is rapid­ly evolv­ing, and one trend that has gained sig­nif­i­cant trac­tion in recent years is microlearn­ing. I work at an Ed-Tech com­pa­ny called Get More Brain, I’ve wit­nessed first-hand the grow­ing impor­tance of incor­po­rat­ing effec­tive learn­ing strate­gies into orga­ni­za­tions world­wide. In this blog, we’ll explore microlearn­ing, its ben­e­fits, and how it’s rev­o­lu­tion­iz­ing employ­ee devel­op­ment.

Understanding Microlearning and Its Benefits

Microlearn­ing refers to the process of deliv­er­ing learn­ing con­tent in small, focused seg­ments, typ­i­cal­ly no longer than five min­utes. These short bursts of infor­ma­tion are designed to be eas­i­ly digestible, engag­ing, and high­ly tar­get­ed, mak­ing them an ide­al solu­tion for today’s busy work­force.

Microlearn­ing has many ben­e­fits. Accord­ing to a study con­duct­ed by the Asso­ci­a­tion for Tal­ent Devel­op­ment, learn­ers who engaged in microlearn­ing expe­ri­enced a 22% increase in knowl­edge reten­tion com­pared to those who engaged in tra­di­tion­al, longer-form e‑learning. Oth­er advan­tages include:

1. Flex­i­bil­i­ty: Microlearn­ing allows learn­ers to access con­tent at their con­ve­nience, fit­ting learn­ing into their busy sched­ules. For instance, a microlearn­ing course could be accessed on a smart­phone dur­ing a com­mute, allow­ing learn­ers to make the most of oth­er­wise wast­ed time.
2. High­er engage­ment: The short, focused for­mat keeps learn­ers engaged and moti­vat­ed. For instance, learn­ers can com­plete a microlearn­ing course in one sit­ting, reduc­ing the chances of them los­ing inter­est or leav­ing the course incom­plete.
3. Con­tin­u­ous learn­ing: Microlearn­ing enables employ­ees to con­tin­u­al­ly update their skills and knowl­edge, pro­mot­ing a growth mind­set.

Best Practices for Implementing Microlearning

Suc­cess­ful­ly incor­po­rat­ing microlearn­ing into your organization’s learn­ing strat­e­gy requires thought­ful­ness. Based on my expe­ri­ences work­ing with diverse work­forces across the globe, here are some best prac­tices:

1. Iden­ti­fy the right con­tent: Break down com­plex top­ics into small­er, focused seg­ments that are easy to digest.
2. Lever­age mul­ti­me­dia: Uti­lize a vari­ety of for­mats, such as videos, quizzes, and info­graph­ics, to keep the con­tent engag­ing.
3. Per­son­al­ize the expe­ri­ence: Offer cus­tomized learn­ing paths tai­lored to indi­vid­ual needs and goals.

Overcoming Common Microlearning Challenges

As with any learn­ing strat­e­gy, microlearn­ing has its chal­lenges. Two com­mon obsta­cles are con­tent cura­tion and learn­er moti­va­tion. In a pre­vi­ous blog, I dis­cussed the poten­tial of AI in putting “Learn­ing” back into Learn­ing and Devel­op­ment, which can be par­tic­u­lar­ly rel­e­vant when applied to microlearn­ing. By select­ing rel­e­vant, high-qual­i­ty con­tent, you ensure learn­ers receive the infor­ma­tion they need. To main­tain moti­va­tion, pro­vide reg­u­lar feed­back, and track progress to cel­e­brate achieve­ments and iden­ti­fy areas for improve­ment.

Get More Brain’s Role in Microlearning

While dis­cussing microlearn­ing, it’s worth men­tion­ing how Get More Brain sup­ports this learn­ing approach through its inno­v­a­tive plat­form. Although not explic­it­ly a microlearn­ing plat­form, Get More Brain offers fea­tures that facil­i­tate engag­ing, bite-sized learn­ing expe­ri­ences. With AI-dri­ven per­son­al­iza­tion, learn­ers receive tar­get­ed, rel­e­vant con­tent while focus­ing on what’s impor­tant to them, such as short quizzes and sum­maries.

In addi­tion to AI-dri­ven per­son­al­iza­tion, Get More Brain offers a range of inter­ac­tive fea­tures like progress track­ing, and col­lab­o­ra­tive learn­ing spaces, empow­er­ing learn­ers with engag­ing and effec­tive bite-sized learn­ing expe­ri­ences.

Real-World Success Stories

Through­out my career, I’ve seen numer­ous suc­cess sto­ries that show­case the pow­er of microlearn­ing. For instance, a multi­na­tion­al cor­po­ra­tion imple­ment­ed a microlearn­ing strat­e­gy to improve its sales team’s prod­uct knowl­edge. As a result, the com­pa­ny expe­ri­enced a sig­nif­i­cant increase in sales rev­enue, demon­strat­ing the tan­gi­ble impact of this approach on per­for­mance. In anoth­er exam­ple, a glob­al tech­nol­o­gy firm used microlearn­ing to stream­line its onboard­ing process, reduc­ing train­ing time con­sid­er­ably while improv­ing employ­ee sat­is­fac­tion. These exam­ples illus­trate the poten­tial ben­e­fits of microlearn­ing in var­i­ous aspects of employ­ee devel­op­ment.

The Future of Microlearning and Corporate Learning

Microlearn­ing has already made a sig­nif­i­cant impact on the cor­po­rate learn­ing land­scape, and I believe its influ­ence will only grow. As orga­ni­za­tions look for effi­cient, engag­ing ways to upskill their work­force, microlearn­ing will become an increas­ing­ly pop­u­lar solu­tion. The inte­gra­tion of emerg­ing tech­nolo­gies, such as vir­tu­al real­i­ty and arti­fi­cial intel­li­gence, will fur­ther enhance the microlearn­ing expe­ri­ence, mak­ing it even more immer­sive and per­son­al­ized.

Conclusion

The microlearn­ing rev­o­lu­tion is here, and orga­ni­za­tions that embrace this approach will reap the ben­e­fits of a more skilled, engaged, and pro­duc­tive work­force. As an advo­cate for cor­po­rate learn­ing and devel­op­ment, I’ve seen the pos­i­tive impact microlearn­ing can have on employ­ees and over­all busi­ness per­for­mance. By under­stand­ing microlearn­ing prin­ci­ples, over­com­ing com­mon chal­lenges, and lever­ag­ing plat­forms like Get More Brain, com­pa­nies can cre­ate a dynam­ic, mod­ern learn­ing envi­ron­ment that sup­ports their workforce’s growth and suc­cess.

As we con­tin­ue to explore inno­v­a­tive learn­ing strate­gies, feel free to revis­it my pre­vi­ous blogs on Why Man­agers Must Adapt to Moti­vate Gen Z in the Work­place and Empow­er­ing Your Sales Team for Suc­cess: How Per­son­al­ized and Inter­ac­tive Train­ing Can Make the Dif­fer­ence to fur­ther under­stand how tech­nol­o­gy is shap­ing the future of cor­po­rate learn­ing. I’m always eager to con­nect with like-mind­ed indi­vid­u­als and exchange insights on #tech, #learn­ing, #learn­ing­plat­form, #cor­po­rate­learn­ing, and #learningan­de­vel­op­ment. Let’s con­tin­ue the con­ver­sa­tion and work togeth­er to cre­ate a brighter future for cor­po­rate learn­ing.

If you’re inter­est­ed in learn­ing more about how Get More Brain can help your orga­ni­za­tion, I invite you to fol­low me on Medi­um or Linkedin, leave a com­ment below, or reach out to me direct­ly. Let’s con­nect and explore how we can work togeth­er to dri­ve per­for­mance, engage­ment and reten­tion in your work­place.

This post was first pub­lished on Medi­um.