Goldstück: Translating real needs into a  platform that scales

Goldstück prepares caregivers for certification in the Swiss healthcare system within an  extremely short timeframe.

Goldstück prepares caregivers for certification in the Swiss healthcare system within an  extremely short timeframe. Their learners are predominantly elderly women from abroad, often  unfamiliar with formal learning, not digitally native, coming from different cultural backgrounds  and not fluent in the local language. They are already working full-time in care, studying under  real pressure, in a language that is not their own. 

The challenge is not about capability. It is about context. These are people with demanding lives  and real responsibilities, asked to take on formal certification alongside everything else. The  system has to earn their attention without assuming it. 

What wasn’t working 

For a long time, the gap between that ambition and reality was wide. The content Goldstück had  was good. The problem was how it reached people. 

Materials were PDFs: static, difficult to update, heavy with links that led nowhere. For a learner already managing language barriers and a full working week, that format added  friction before the learning had even begun. 

Trainers spent significant time compensating: rewriting materials for each cohort, manually  adding context, patching together something more workable for each new group. It was  unsustainable, and it meant the quality of a learner’s experience depended too much on how  much extra effort their trainer could put in. 

In healthcare training, that inconsistency carries real weight. Caregivers don’t just need to pass  a test. They need to understand how a procedure works well enough to apply it under pressure,  with a real person in front of them. 

What changed 

The work that followed was about transforming that foundation into something learners could  actually navigate, use and carry with them on mobile, between shifts, at home, or commuting,  without needing extra devices or printed materials. 

The content was restructured with navigation, sequencing and interactive features that  change how a learner moves through material and learn. Annotations, personal notebooks  and highlights became part of the experience so learners could make the content their own,  mark what mattered, and return to it without starting from scratch. Notebook content, whether  created by the learner or provided by Goldstück once saved, can be translated into any  language, directly within the platform. Videos were introduced, embedded directly in the  platform, so procedures could be watched and understood without switching tools or leaving the  learning environment.

Task books give learners a dedicated space to complete quizzes and upload files before  submitting their work, at which point the book locks to view-only, creating a clear and tamper proof record of what was handed in. From there, instructors can accept a submission or return it  with comments for revision and that cycle can repeat as many times as needed. Rather than a  single-pass assessment, the platform supports genuine dialogue between learner and  instructors. 

On the other hand, the instructors’ experience is equally considered. A dedicated section in My  Library surfaces all submitted workbooks assigned to them, alongside a full archive of previous  reviews. Nothing gets lost. Feedback has structure, visibility and continuity for both parties. The task books themselves were built collaboratively, using existing curriculum materials as the  foundation and translating content that previously had no interactive form into something  learners could actively work through.  

The result is a learning environment where teaching expertise and structured content no longer  run in parallel. They reinforce each other connected by a feedback loop that gives instructors  and learners a clearer, more accountable path through the material. 

“We were no longer just delivering training. We were enabling learning that works in the real  world – for real people, in real situations.” 

Goldstück Team

What stayed hard 

None of this removed the underlying difficulty. The learners are still who they are with full lives,  competing pressures, and everything that makes showing up to study genuinely hard. Language  barriers don’t disappear. A working week doesn’t get shorter. And the pressure of caring for  others while building your own credentials doesn’t ease up. 

What changed is that the format stopped making things harder. Learners who previously  disengaged from the material could now find their way through it. The system started  doing some of the work that trainers had been carrying alone. 

“Now I do get the feedback from the students on the Get More Brain platform that they are very  happy with the easy usability.”

Marten Lünz (Learning & support)

Where it goes from here 

What began as a content problem has become an opportunity to grow. Goldstück started this  journey with a fragmented, largely manual setup that was getting in the way of their own growth.  Today, they’re running a platform that handles automated onboarding, integrates 

language courses, and delivers expert feedback all within the same infrastructure Get  More Brain built and continues to support. 

The direction they’re heading makes that foundation even more significant. Goldstück is now  moving into a model built on a fully automated, customer-managed licence system that lets  partner organizations onboard, manage and scale access independently, distributing courses  across languages and partner organizations, at a scale that simply wouldn’t have been possible  from where they started. The curriculum that was once rebuilt by hand for every new cohort is  becoming a product in its own right.  

Get More Brain handles the technical infrastructure that makes this kind of growth possible, the  architecture that lets content be distributed, adapted and scaled without the whole system  having to be rebuilt each time something changes. 

It’s also, perhaps more importantly, a signal about what was always possible. The  learners weren’t the problem. The infrastructure around them was and now it is finally  built to match the ambition and real needs.

Talk to our Expert(s)

The image is a portrait-pic of one of our team-member: Anna Esempio Tammaro
Anna Esempio
Communication and Partnerships Specialist

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