{"id":51782,"date":"2026-02-20T13:55:37","date_gmt":"2026-02-20T12:55:37","guid":{"rendered":"https:\/\/about.getmorebrain.com\/stories\/electrosuisse-smart-como-servicio\/"},"modified":"2026-02-20T14:01:08","modified_gmt":"2026-02-20T13:01:08","slug":"electrosuisse-smart-como-servicio","status":"publish","type":"stories","link":"https:\/\/about.getmorebrain.com\/es\/stories\/electrosuisse-smart-como-servicio\/","title":{"rendered":"Electrosuisse &#8211; SMART como servicio"},"content":{"rendered":"\n<p>Crear y monetizar servicios de valor a\u00f1adido que hagan que los clientes vuelvan<\/p>\n\n<h2 class=\"wp-block-heading\">Contexto<\/h2>\n\n<ul class=\"wp-block-list\">\n<li>Fundada en 1889<\/li>\n\n\n\n<li>Asociaci\u00f3n profesional suiza de Electricidad, Energ\u00eda y Tecnolog\u00edas de la Informaci\u00f3n<\/li>\n\n\n\n<li>Publica est\u00e1ndares, normas y literatura profesional<\/li>\n\n\n\n<li>Proporciona servicios de educaci\u00f3n, certificaci\u00f3n y acreditaci\u00f3n<\/li>\n<\/ul>\n\n<h2 class=\"wp-block-heading\">Desaf\u00edos<\/h2>\n\n<ul class=\"wp-block-list\">\n<li>La plataforma heredada se dise\u00f1\u00f3 para entornos de oficina y se basaba en PDF<\/li>\n\n\n\n<li>Mala usabilidad y altos costes de mantenimiento<\/li>\n\n\n\n<li>Dos sistemas disjuntos: una plataforma web para normas + ebooks Kindle para literatura tecnol\u00f3gica<\/li>\n\n\n\n<li>Una licitaci\u00f3n en 2024 produjo ofertas con plazos de ejecuci\u00f3n &gt;12 meses y costes prohibitivos<\/li>\n<\/ul>\n\n<h2 class=\"wp-block-heading\">Objetivos<\/h2>\n\n<ul class=\"wp-block-list\">\n<li>Acceso m\u00f3vil y moderno a normas y literatura t\u00e9cnica.<\/li>\n\n\n\n<li>Migrar 2.800 clientes PYME + 50 cuentas empresariales clave  <\/li>\n\n\n\n<li>Unificar todos los productos en una plataforma (normas, manuales, actualizaciones, multiling\u00fce)<\/li>\n\n\n\n<li>Escala la distribuci\u00f3n empresarial con acceso seguro (SSO)<\/li>\n\n\n\n<li>Reduce el coste a largo plazo de la plataforma con una soluci\u00f3n preparada para el futuro<\/li>\n<\/ul>\n\n<h2 class=\"wp-block-heading\">Soluciones<\/h2>\n\n<ul class=\"wp-block-list\">\n<li>Electrosuisse eligi\u00f3 a GMB por su soluci\u00f3n plug&amp;play, lista para su uso a gran escala<\/li>\n\n\n\n<li>Entrega m\u00f3vil para una mayor satisfacci\u00f3n del cliente<\/li>\n\n\n\n<li>Preparado para el futuro: Chatbot de IA, b\u00fasqueda profunda, capas de valor a\u00f1adido, herramientas de colaboraci\u00f3n<\/li>\n\n\n\n<li>Control de versiones y localizaci\u00f3n multiling\u00fce sencilla<\/li>\n\n\n\n<li>Las licencias flexibles y la integraci\u00f3n SSO admiten planes de precios escalonados y servicios de pago adicionales<\/li>\n<\/ul>\n\n<figure class=\"wp-block-pullquote\"><blockquote><p>2850 Clientes incorporados<\/p><cite>Aumento anual de los ingresos del 40<\/cite><\/blockquote><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>SMART as a Service de Electrosuisse transforma la experiencia del cliente mediante una plataforma unificada, abordando los retos de usabilidad y costes.<\/p>\n","protected":false},"author":1,"featured_media":51783,"comment_status":"open","ping_status":"closed","template":"","class_list":["post-51782","stories","type-stories","status-publish","has-post-thumbnail","hentry"],"vimeo-url":null,"video-poster":null,"vimeo-poster":null,"featured-video":null,"team-lastname":null,"team-firstname":null,"team-shown-name":null,"team-position":null,"team-description":null,"show-linkedin":null,"team-linkedin":null,"show-facebook":null,"team-facebook":null,"show-instagram":null,"team-instagram":null,"show-twitter":null,"team-twitter":null,"show-medium":null,"team-medium":null,"show-email":null,"team-mail":null,"last-name":null,"first-name":null,"position":null,"_description":null,"linkedin":null,"team-name":null,"team-xing":null,"nickname":null,"team-nickname":null,"_links":{"self":[{"href":"https:\/\/about.getmorebrain.com\/es\/wp-json\/wp\/v2\/stories\/51782","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/about.getmorebrain.com\/es\/wp-json\/wp\/v2\/stories"}],"about":[{"href":"https:\/\/about.getmorebrain.com\/es\/wp-json\/wp\/v2\/types\/stories"}],"author":[{"embeddable":true,"href":"https:\/\/about.getmorebrain.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/about.getmorebrain.com\/es\/wp-json\/wp\/v2\/comments?post=51782"}],"version-history":[{"count":2,"href":"https:\/\/about.getmorebrain.com\/es\/wp-json\/wp\/v2\/stories\/51782\/revisions"}],"predecessor-version":[{"id":51793,"href":"https:\/\/about.getmorebrain.com\/es\/wp-json\/wp\/v2\/stories\/51782\/revisions\/51793"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/about.getmorebrain.com\/es\/wp-json\/wp\/v2\/media\/51783"}],"wp:attachment":[{"href":"https:\/\/about.getmorebrain.com\/es\/wp-json\/wp\/v2\/media?parent=51782"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}