{"id":38631,"date":"2025-12-08T15:01:10","date_gmt":"2025-12-08T14:01:10","guid":{"rendered":"https:\/\/about.getmorebrain.com\/industries\/organizaciones-de-desarrollo-de-normas-sdo\/"},"modified":"2026-05-21T09:47:26","modified_gmt":"2026-05-21T07:47:26","slug":"organizaciones-de-desarrollo-de-normas-sdo","status":"publish","type":"industries","link":"https:\/\/about.getmorebrain.com\/es\/industries\/organizaciones-de-desarrollo-de-normas-sdo\/","title":{"rendered":"Organismos de normalizaci\u00f3n"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"38631\" class=\"elementor elementor-38631 elementor-38534\" data-elementor-post-type=\"industries\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1ad99627 e-flex e-con-boxed e-con e-parent\" data-id=\"1ad99627\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3da9a146 e-con-full e-flex e-con e-child\" data-id=\"3da9a146\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-63a095b3 ob-has-background-overlay elementor-widget elementor-widget-text-editor\" data-id=\"63a095b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_postman_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>Get More Brain es miembro de <a href=\"https:\/\/www.ifan.org\/\" target=\"_blank\" rel=\"noopener\">la IFAN<\/a>.<\/strong><br\/><strong>(Federaci\u00f3n Internacional de Usuarios de Normas)<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cd46165 ob-has-background-overlay elementor-widget elementor-widget-text-editor\" data-id=\"cd46165\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_postman_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Get More Brain es un miembro activo de la <a href=\"https:\/\/www.iso.org\/smart\" target=\"_blank\" rel=\"noopener\">Red de Campeones SMART<\/a>, un programa conjunto entre las Organizaciones Internacionales de Normalizaci\u00f3n y la Comisi\u00f3n Electrot\u00e9cnica Internacional. Este programa conjunto impulsar\u00e1 la evoluci\u00f3n digital de las normas internacionales para abordar las necesidades de los ciudadanos, las sociedades y las econom\u00edas. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1de7f46 e-flex e-con-boxed e-con e-parent\" data-id=\"1de7f46\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9a087ae e-con-full e-flex e-con e-child\" data-id=\"9a087ae\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3292ea3 ob-harakiri-inherit ob-has-background-overlay elementor-widget elementor-widget-heading\" data-id=\"3292ea3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_use_harakiri&quot;:&quot;yes&quot;,&quot;_ob_harakiri_writing_mode&quot;:&quot;inherit&quot;,&quot;_ob_harakiri_text_clip&quot;:&quot;none&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Lo que hemos aprendido<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c63b4d8 elementor-blockquote--align-left elementor-blockquote--skin-border ob-has-background-overlay elementor-widget elementor-widget-blockquote\" data-id=\"c63b4d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"blockquote.default\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\tIncluso en 2026, los usuarios de normas se ver\u00e1n obligados a adquirir conocimientos en forma de libros o pdf.\t\t\t<\/p>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4fe9d3d e-flex e-con-boxed e-con e-parent\" data-id=\"4fe9d3d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-0eb46cc e-con-full e-flex e-con e-child\" data-id=\"0eb46cc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ae50a26 ob-harakiri-inherit ob-has-background-overlay elementor-widget elementor-widget-heading\" data-id=\"ae50a26\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_use_harakiri&quot;:&quot;yes&quot;,&quot;_ob_harakiri_writing_mode&quot;:&quot;inherit&quot;,&quot;_ob_harakiri_text_clip&quot;:&quot;none&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Soluci\u00f3n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-66027d6 elementor-position-right elementor-vertical-align-top ob-has-background-overlay elementor-widget elementor-widget-image-box\" data-id=\"66027d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1000\" height=\"721\" src=\"https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2025\/12\/gmb-electrosuisse-sdos.png\" class=\"attachment-full size-full wp-image-51473\" alt=\"Get More Brain es la mejor alternativa a los PDFs\" title=\"\" srcset=\"https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2025\/12\/gmb-electrosuisse-sdos.png 1000w, https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2025\/12\/gmb-electrosuisse-sdos-300x216.png 300w, https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2025\/12\/gmb-electrosuisse-sdos-768x554.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure><div class=\"elementor-image-box-content\"><div class=\"elementor-image-box-title\">Get More Brain es la primera plataforma que sustituye totalmente al papel y al PDF.<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2ce4351e elementor-hidden-desktop elementor-hidden-laptop elementor-hidden-tablet_extra elementor-hidden-tablet elementor-hidden-mobile_extra elementor-hidden-mobile e-flex e-con-boxed e-con e-parent\" data-id=\"2ce4351e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5a8f1f44 e-con-full e-flex e-con e-child\" data-id=\"5a8f1f44\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1b09922d elementor-widget__width-initial ob-has-background-overlay elementor-widget elementor-widget-image\" data-id=\"1b09922d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_photomorph_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1300\" height=\"1300\" src=\"https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Nathalie-Standards-Development-Manager-1300.jpg\" class=\"attachment-full size-full wp-image-28667\" alt=\"Organizaciones de desarrollo de normas, Nathalie, Gerente de desarrollo de normas\" srcset=\"https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Nathalie-Standards-Development-Manager-1300.jpg 1300w, https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Nathalie-Standards-Development-Manager-1300-300x300.jpg 300w, https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Nathalie-Standards-Development-Manager-1300-1024x1024.jpg 1024w, https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Nathalie-Standards-Development-Manager-1300-150x150.jpg 150w, https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Nathalie-Standards-Development-Manager-1300-768x768.jpg 768w, https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Nathalie-Standards-Development-Manager-1300-700x700.jpg 700w\" sizes=\"(max-width: 1300px) 100vw, 1300px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b6c315a elementor-blockquote--skin-quotation elementor-widget__width-initial elementor-blockquote--align-left ob-has-background-overlay elementor-widget elementor-widget-blockquote\" data-id=\"2b6c315a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"blockquote.default\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\tNos encontramos atrapados malabarando archivos de Word, hilos de correo electr\u00f3nico y borradores de PDF a trav\u00e9s de m\u00faltiples comit\u00e9s. Es dif\u00edcil mantener a todos alineados \u2013 y a\u00fan m\u00e1s dif\u00edcil realizar un seguimiento de qui\u00e9n aprob\u00f3 qu\u00e9. Cada nueva versi\u00f3n se siente como empezar desde cero.  <br><br>  Desarrollamos normas que dan forma a las industrias, pero nuestros procesos internos siguen dependiendo de herramientas desconectadas. \u00bfCu\u00e1l es el resultado? Largos plazos de entrega, formatos incoherentes y falta de transparencia.  Estamos constantemente solucionando problemas de versiones y buscando la opini\u00f3n de las partes interesadas.  <br><br>Lo que necesitamos es un sistema que apoye el desarrollo modular y colaborativo, donde las actualizaciones se distribuyan autom\u00e1ticamente, se realice un seguimiento de los comentarios y el contenido est\u00e9 siempre actualizado. Los est\u00e1ndares deber\u00edan evolucionar eficientemente, no quedar atascados en cuellos de botella. \t\t\t<\/p>\n\t\t\t\t\t\t\t<div class=\"e-q-footer\">\n\t\t\t\t\t\t\t\t\t\t\t<cite class=\"elementor-blockquote__author\">Nathalie, Standards Development Manager<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-12b470df elementor-hidden-desktop elementor-hidden-laptop elementor-hidden-tablet_extra elementor-hidden-tablet elementor-hidden-mobile_extra elementor-hidden-mobile e-flex e-con-boxed e-con e-parent\" data-id=\"12b470df\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-182248bc e-con-full e-flex e-con e-child\" data-id=\"182248bc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1e02ed00 elementor-widget__width-initial ob-has-background-overlay elementor-widget elementor-widget-image\" data-id=\"1e02ed00\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_photomorph_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1536\" height=\"1536\" src=\"https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Tino-Construction-Engineer-1600-1536x1536.jpg\" class=\"attachment-1536x1536 size-1536x1536 wp-image-28663\" alt=\"Organizaciones de desarrollo de normas, Tino, Ingeniero de construcci\u00f3n\" srcset=\"https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Tino-Construction-Engineer-1600-1536x1536.jpg 1536w, https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Tino-Construction-Engineer-1600-300x300.jpg 300w, https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Tino-Construction-Engineer-1600-1024x1024.jpg 1024w, https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Tino-Construction-Engineer-1600-150x150.jpg 150w, https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Tino-Construction-Engineer-1600-768x768.jpg 768w, https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Tino-Construction-Engineer-1600-700x700.jpg 700w, https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Tino-Construction-Engineer-1600.jpg 1600w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-16cc64b0 elementor-blockquote--skin-quotation elementor-widget__width-initial elementor-blockquote--align-left ob-has-background-overlay elementor-widget elementor-widget-blockquote\" data-id=\"16cc64b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"blockquote.default\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\tNecesito aplicar el est\u00e1ndar, no descifrarlo. Pero en este momento, encontrar lo que necesito en un PDF de 200 p\u00e1ginas mientras estoy en el sitio es una pesadilla. Termino haciendo capturas de pantalla de secciones o imprimiendo cosas solo para hacerlo utilizable.  <br><br>Dependo de los est\u00e1ndares para las decisiones de cumplimiento y dise\u00f1o, pero los formatos est\u00e1n desactualizados. La b\u00fasqueda es complicada, no hay interactividad y las actualizaciones a menudo se pasan por alto. No tengo forma de hacer preguntas u obtener aclaraciones en tiempo real.  <br><br>Quiero est\u00e1ndares que funcionen como las herramientas que uso todos los d\u00edas: con capacidad de b\u00fasqueda, anotados, con referencias visuales y vistas personalizadas. Si nos tomamos en serio la implementaci\u00f3n, necesitamos hacer que los est\u00e1ndares sean realmente utilizables. \t\t\t<\/p>\n\t\t\t\t\t\t\t<div class=\"e-q-footer\">\n\t\t\t\t\t\t\t\t\t\t\t<cite class=\"elementor-blockquote__author\">Tino, Construction Engineer<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ab98114 e-flex e-con-boxed e-con e-parent\" data-id=\"ab98114\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-f5bedca e-con-full e-flex e-con e-child\" data-id=\"f5bedca\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a89c3a3 ob-harakiri-inherit ob-has-background-overlay elementor-widget elementor-widget-heading\" data-id=\"a89c3a3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_use_harakiri&quot;:&quot;yes&quot;,&quot;_ob_harakiri_writing_mode&quot;:&quot;inherit&quot;,&quot;_ob_harakiri_text_clip&quot;:&quot;none&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Normas inteligentes<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-02a237c ob-harakiri-inherit ob-has-background-overlay elementor-widget elementor-widget-heading\" data-id=\"02a237c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_use_harakiri&quot;:&quot;yes&quot;,&quot;_ob_harakiri_writing_mode&quot;:&quot;inherit&quot;,&quot;_ob_harakiri_text_clip&quot;:&quot;none&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">C\u00f3mo las normas se convierten en SMART <br \/>con Get More Brain<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0d3533c ob-has-background-overlay elementor-widget elementor-widget-jet-horizontal-timeline\" data-id=\"0d3533c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;columns&quot;:4,&quot;columns_tablet&quot;:3,&quot;columns_mobile&quot;:1,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"jet-horizontal-timeline.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-jet-horizontal-timeline jet-elements\">\n<div class=\"jet-hor-timeline jet-hor-timeline--layout-chess jet-hor-timeline--align-center jet-hor-timeline--scroll-bar\">\n\t<div class=\"jet-hor-timeline-inner\">\n\t\t<div class=\"jet-hor-timeline-track\">\n\t\t\t<div class=\"jet-hor-timeline-list jet-hor-timeline-list--top\">\n<div class=\"jet-hor-timeline-item elementor-repeater-item-90d22d9 is-active\" data-item-id=\"90d22d9\">\n\t\t\t\n<div class=\"jet-hor-timeline-item__card\">\n\t<div class=\"jet-hor-timeline-item__card-inner\">\n\t\t<div class=\"jet-hor-timeline-item__card-img\"><img loading=\"lazy\" decoding=\"async\" width=\"86\" height=\"108\" src=\"https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2025\/12\/smart-standard-pdf.png\" class=\"attachment-medium size-medium wp-image-51480\" alt=\"How we create Smart Standards\" title=\"\"><\/div><div class=\"jet-hor-timeline-item__card-title\">Paso 1<\/div><div class=\"jet-hor-timeline-item__card-desc\"><p>Env\u00eda tus PDF*.<\/p><\/div>\t<\/div>\n\t\t\t<div class=\"jet-hor-timeline-item__card-arrow\"><\/div>\n\t<\/div>\n\t<\/div>\n\n<div class=\"jet-hor-timeline-item elementor-repeater-item-de1e5a0 is-active\" data-item-id=\"de1e5a0\">\n\t\t\t\t<\/div>\n\n<div class=\"jet-hor-timeline-item elementor-repeater-item-fdccf78 is-active\" data-item-id=\"fdccf78\">\n\t\t\t\n<div class=\"jet-hor-timeline-item__card\">\n\t<div class=\"jet-hor-timeline-item__card-inner\">\n\t\t<div class=\"jet-hor-timeline-item__card-img\"><img loading=\"lazy\" decoding=\"async\" width=\"106\" height=\"108\" src=\"https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2025\/12\/smart-standard-design.png\" class=\"attachment-medium size-medium wp-image-51479\" alt=\"How we create Smart Standards\" title=\"\"><\/div><div class=\"jet-hor-timeline-item__card-title\">Paso 3<\/div><div class=\"jet-hor-timeline-item__card-desc\"><p>A\u00f1adimos tu dise\u00f1o<\/p><\/div>\t<\/div>\n\t\t\t<div class=\"jet-hor-timeline-item__card-arrow\"><\/div>\n\t<\/div>\n\t<\/div>\n\n<div class=\"jet-hor-timeline-item elementor-repeater-item-089f395 is-active\" data-item-id=\"089f395\">\n\t\t\t\t<\/div>\n<\/div>\t\t\t<div class=\"jet-hor-timeline-list jet-hor-timeline-list--middle\">\n\t<div class=\"jet-hor-timeline__line\"><\/div>\n\n<div class=\"jet-hor-timeline-item elementor-repeater-item-90d22d9 is-active\" data-item-id=\"90d22d9\">\n\t<div class=\"jet-hor-timeline-item__point\"><div class=\"jet-hor-timeline-item__point-content\">1<\/div><\/div><\/div>\n\n<div class=\"jet-hor-timeline-item elementor-repeater-item-de1e5a0 is-active\" data-item-id=\"de1e5a0\">\n\t<div class=\"jet-hor-timeline-item__point\"><div class=\"jet-hor-timeline-item__point-content\">2<\/div><\/div><\/div>\n\n<div class=\"jet-hor-timeline-item elementor-repeater-item-fdccf78 is-active\" data-item-id=\"fdccf78\">\n\t<div class=\"jet-hor-timeline-item__point\"><div class=\"jet-hor-timeline-item__point-content\">3<\/div><\/div><\/div>\n\n<div class=\"jet-hor-timeline-item elementor-repeater-item-089f395 is-active\" data-item-id=\"089f395\">\n\t<div class=\"jet-hor-timeline-item__point\"><div class=\"jet-hor-timeline-item__point-content\">4<\/div><\/div><\/div>\n<\/div>\t\t\t<div class=\"jet-hor-timeline-list jet-hor-timeline-list--bottom\">\n<div class=\"jet-hor-timeline-item elementor-repeater-item-90d22d9 is-active\" data-item-id=\"90d22d9\">\n\t\t\t\t<\/div>\n\n<div class=\"jet-hor-timeline-item elementor-repeater-item-de1e5a0 is-active\" data-item-id=\"de1e5a0\">\n\t\t\t\n<div class=\"jet-hor-timeline-item__card\">\n\t<div class=\"jet-hor-timeline-item__card-inner\">\n\t\t<div class=\"jet-hor-timeline-item__card-img\"><img loading=\"lazy\" decoding=\"async\" width=\"108\" height=\"110\" src=\"https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2025\/12\/smart-standard-convert.png\" class=\"attachment-medium size-medium wp-image-51478\" alt=\"How we create Smart Standards\" title=\"\"><\/div><div class=\"jet-hor-timeline-item__card-title\">Paso 2<\/div><div class=\"jet-hor-timeline-item__card-desc\"><p>Nuestra IA los convierte<\/p><\/div>\t<\/div>\n\t\t\t<div class=\"jet-hor-timeline-item__card-arrow\"><\/div>\n\t<\/div>\n\t<\/div>\n\n<div class=\"jet-hor-timeline-item elementor-repeater-item-fdccf78 is-active\" data-item-id=\"fdccf78\">\n\t\t\t\t<\/div>\n\n<div class=\"jet-hor-timeline-item elementor-repeater-item-089f395 is-active\" data-item-id=\"089f395\">\n\t\t\t\n<div class=\"jet-hor-timeline-item__card\">\n\t<div class=\"jet-hor-timeline-item__card-inner\">\n\t\t<div class=\"jet-hor-timeline-item__card-img\"><img loading=\"lazy\" decoding=\"async\" width=\"88\" height=\"108\" src=\"https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2025\/12\/smart-standard-ready.png\" class=\"attachment-medium size-medium wp-image-51481\" alt=\"How we create Smart Standards\" title=\"\"><\/div><div class=\"jet-hor-timeline-item__card-title\">Paso 4<\/div><div class=\"jet-hor-timeline-item__card-desc\"><p>Tu Norma est\u00e1 lista<\/p><\/div>\t<\/div>\n\t\t\t<div class=\"jet-hor-timeline-item__card-arrow\"><\/div>\n\t<\/div>\n\t<\/div>\n<\/div>\t\t<\/div>\n\t<\/div>\n\t<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ffc1cc ob-harakiri-inherit ob-has-background-overlay elementor-widget elementor-widget-text-editor\" data-id=\"6ffc1cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_use_harakiri&quot;:&quot;yes&quot;,&quot;_ob_harakiri_writing_mode&quot;:&quot;inherit&quot;,&quot;_ob_postman_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>* o feed xml si est\u00e1 disponible, por ejemplo XPublisher<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7766e5b9 e-flex e-con-boxed e-con e-parent\" data-id=\"7766e5b9\" data-element_type=\"container\" data-e-type=\"container\" id=\"assessment\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_top&quot;:&quot;arrow&quot;,&quot;shape_divider_bottom&quot;:&quot;arrow&quot;,&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 700 10\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M350,10L340,0h20L350,10z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 700 10\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M350,10L340,0h20L350,10z\"\/>\n<\/svg>\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5a8681fa e-con-full e-flex e-con e-child\" data-id=\"5a8681fa\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-154f2c1 elementor-widget__width-inherit ob-has-background-overlay elementor-widget elementor-widget-html\" data-id=\"154f2c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"html.default\">\n\t\t\t\t\t<!--\n  GMB SDO Readiness Assessment \u2013 Inline Results\n  F\u00fcr Elementor Pro \u2192 HTML Widget\n  \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\n  Nach dem Absenden:\n  \u00b7 Formular blendet sich aus\n  \u00b7 Ergebnis erscheint direkt darunter\n  \u00b7 Alle Daten werden per Webhook an Make.com gesendet\n-->\n\n<style>\n.gmb-sdo *,\n.gmb-sdo *::before,\n.gmb-sdo *::after { box-sizing: border-box; margin: 0; padding: 0; }\n\n.gmb-sdo {\n  --pur:    #1A0A3B;\n  --pur2:   #3F1D50;\n  --acc:    #534AB7;\n  --acc-lt: #EEEDFE;\n  --cream:  #FAF8F4;\n  --teal:   #0F6E56;\n  --teal-lt:#E1F5EE;\n  --gray:   #5F5E5A;\n  --gray-lt:#F1EFE8;\n  --txt:    #1A1A1A;\n  --muted:  #6B6B6B;\n  --bdr:    rgba(0,0,0,0.09);\n  --r:      8px;\n  font-family: 'Hanken Grotesk', sans-serif;\n  font-size: 16px;\n  line-height: 1.6;\n}\n\n.gmb-sdo__form-wrap {\n  background: var(--cream);\n  border-radius: 12px;\n  border: 1px solid rgba(0,0,0,0.08);\n  position: relative;\n  overflow: hidden;\n  min-height: 540px;\n  transition: opacity 0.4s ease, transform 0.4s ease;\n}\n.gmb-sdo__form-wrap.hidden {\n  opacity: 0; transform: translateY(-12px);\n  pointer-events: none;\n  height: 0; min-height: 0;\n  overflow: hidden; border: none;\n}\n\n.gmb-sdo__bar  { height: 3px; background: rgba(83,74,183,0.12); position: relative; }\n.gmb-sdo__fill { height: 100%; background: var(--acc); border-radius: 0 2px 2px 0; transition: width 0.5s cubic-bezier(.4,0,.2,1); width: 0%; position: absolute; top: 0; left: 0; }\n\n.gmb-sdo__stage { position: relative; min-height: 440px; }\n\n.gmb-sdo__scr {\n  position: absolute; top: 0; left: 0; right: 0;\n  padding: 28px 28px 84px;\n  opacity: 0; transform: translateY(28px);\n  pointer-events: none;\n  transition: opacity .32s cubic-bezier(.4,0,.2,1), transform .32s cubic-bezier(.4,0,.2,1);\n  width: 100%;\n}\n.gmb-sdo__scr.active    { opacity: 1; transform: translateY(0); pointer-events: all; position: relative; }\n.gmb-sdo__scr.exit      { opacity: 0; transform: translateY(-22px); position: absolute; }\n.gmb-sdo__scr.from-back { transform: translateY(-28px); }\n.gmb-sdo__scr.exit-back { opacity: 0; transform: translateY(22px); position: absolute; }\n\n.gmb-sdo__nav {\n  position: absolute; bottom: 0; left: 0; right: 0;\n  padding: 12px 24px;\n  display: flex; align-items: center; justify-content: space-between;\n  background: linear-gradient(to top, var(--cream) 70%, transparent);\n  opacity: 0; pointer-events: none; transition: opacity 0.3s;\n}\n.gmb-sdo__nav.visible { opacity: 1; pointer-events: all; }\n.gmb-sdo__hint { font-size: 14px; color: var(--muted); }\n.gmb-sdo__hint kbd { display: inline-block; padding: 1px 6px; border: 1px solid rgba(0,0,0,0.12); border-bottom-width: 2px; border-radius: 4px; font-size: 12px; font-family: inherit; background: #fff; color: var(--muted); line-height: 1.5; }\n.gmb-sdo__btn { background: var(--pur); color: #fff; border: none; padding: 10px 24px; border-radius: var(--r); font-family: inherit; font-size: 16px; font-weight: 600; cursor: pointer; display: flex; align-items: center; gap: 7px; transition: background .15s, transform .1s; white-space: nowrap; }\n.gmb-sdo__btn:hover { background: var(--pur2); }\n.gmb-sdo__btn:active { transform: scale(0.97); }\n.gmb-sdo__enter { font-size: 12px; opacity: .5; font-weight: 400; }\n.gmb-sdo__btn-back { background: transparent; color: var(--muted); border: 1.5px solid var(--bdr); padding: 9px 16px; border-radius: var(--r); font-family: inherit; font-size: 16px; font-weight: 500; cursor: pointer; display: flex; align-items: center; gap: 6px; transition: background .15s, border-color .15s, transform .1s; white-space: nowrap; }\n.gmb-sdo__btn-back:hover { background: var(--gray-lt); border-color: rgba(0,0,0,0.2); }\n.gmb-sdo__btn-back:active { transform: scale(0.97); }\n.gmb-sdo__btn-back.hidden { display: none; }\n\n.gmb-sdo__sec  { font-size: 12px; font-weight: 600; letter-spacing: .1em; text-transform: uppercase; color: var(--acc); margin-bottom: 10px; display: flex; align-items: center; gap: 5px; }\n.gmb-sdo__dot  { width: 5px; height: 5px; background: var(--acc); border-radius: 50%; display: inline-block; flex-shrink: 0; }\n.gmb-sdo__qnum { font-size: 16px; color: var(--muted); margin-bottom: 6px; }\n.gmb-sdo__qtxt { font-family: 'Wittgenstein', sans-serif; font-size: clamp(17px,2.5vw,22px); font-weight: 600; color: var(--pur); line-height: 1.4; margin-bottom: 18px; }\n\n.gmb-sdo__opts { display: flex; flex-direction: column; gap: 6px; }\n.gmb-sdo__opt  { display: flex; align-items: center; gap: 10px; padding: 10px 13px; border: 1.5px solid var(--bdr); border-radius: var(--r); cursor: pointer; background: #fff; transition: border-color .15s, background .15s, transform .1s; user-select: none; }\n.gmb-sdo__opt:hover  { border-color: rgba(83,74,183,.4); background: var(--acc-lt); }\n.gmb-sdo__opt:active { transform: scale(0.99); }\n.gmb-sdo__opt.sel    { border-color: var(--acc); background: var(--acc-lt); }\n.gmb-sdo__key { width: 21px; height: 21px; border-radius: 4px; border: 1.5px solid rgba(0,0,0,.13); display: flex; align-items: center; justify-content: center; font-size: 9px; font-weight: 700; color: var(--muted); flex-shrink: 0; background: #fff; transition: all .15s; }\n.gmb-sdo__opt.sel .gmb-sdo__key { background: var(--acc); border-color: var(--acc); color: #fff; }\n.gmb-sdo__lbl { font-size: 16px; line-height: 1.45; color: var(--txt); }\n\n.gmb-sdo__err      { font-size: 14px; color: #c0392b; margin-top: 8px; display: none; align-items: center; gap: 5px; }\n.gmb-sdo__err.show { display: flex; }\n.gmb-sdo__errdot   { width: 5px; height: 5px; background: #c0392b; border-radius: 50%; flex-shrink: 0; }\n\n.gmb-sdo__notes-wrap { margin-top: 18px; }\n.gmb-sdo__notes-lbl  { font-size: 12px; font-weight: 600; text-transform: uppercase; letter-spacing: .06em; color: var(--muted); margin-bottom: 6px; }\n.gmb-sdo__notes-ta   { width: 100%; padding: 10px 12px; border: 1.5px solid var(--bdr); border-radius: var(--r); font-family: inherit; font-size: 16px; color: var(--txt); background: #fff; outline: none; resize: vertical; min-height: 72px; line-height: 1.5; transition: border-color .15s, box-shadow .15s; }\n.gmb-sdo__notes-ta:focus { border-color: var(--acc); box-shadow: 0 0 0 3px rgba(83,74,183,.1); }\n.gmb-sdo__notes-ta::placeholder { color: var(--muted); opacity: .6; }\n\n.gmb-sdo__eye   { font-size: 12px; font-weight: 600; letter-spacing: .1em; text-transform: uppercase; color: var(--acc); margin-bottom: 12px; }\n.gmb-sdo__title { font-family: 'Wittgenstein', sans-serif; font-size: clamp(22px,4vw,32px); font-weight: 700; color: var(--pur); line-height: 1.25; margin-bottom: 10px; }\n.gmb-sdo__desc  { font-size: 16px; color: var(--muted); line-height: 1.7; margin-bottom: 18px; max-width: 480px; }\n.gmb-sdo__pills { display: flex; gap: 12px; flex-wrap: wrap; margin-bottom: 28px; }\n.gmb-sdo__pill  { background: #fff; border: 1.5px solid var(--bdr); border-radius: var(--r); padding: 20px 28px; display: flex; flex-direction: column; gap: 4px; min-width: 100px; }\n.gmb-sdo__pnum  { font-family: 'Wittgenstein', sans-serif; font-size: 52px; font-weight: 700; line-height: 1; color: var(--pur); }\n.gmb-sdo__plbl  { font-size: 14px; color: var(--muted); }\n.gmb-sdo__start { background: var(--pur); color: #fff; border: none; padding: 12px 28px; border-radius: var(--r); font-family: inherit; font-size: 16px; font-weight: 600; cursor: pointer; display: inline-flex; align-items: center; gap: 8px; transition: background .15s, transform .1s; }\n.gmb-sdo__start:hover { background: var(--pur2); }\n\n.gmb-sdo__cg { display: grid; grid-template-columns: 1fr 1fr; gap: 10px; margin-top: 4px; }\n.gmb-sdo__fg { display: flex; flex-direction: column; gap: 4px; }\n.gmb-sdo__fg.full { grid-column: 1 \/ -1; }\n.gmb-sdo__fg label { font-size: 12px; font-weight: 600; text-transform: uppercase; letter-spacing: .06em; color: var(--muted); }\n.gmb-sdo__fg input { padding: 9px 12px; border: 1.5px solid var(--bdr); border-radius: var(--r); font-family: inherit; font-size: 16px; color: var(--txt); background: #fff; outline: none; width: 100%; transition: border-color .15s, box-shadow .15s; }\n.gmb-sdo__fg input:focus { border-color: var(--acc); box-shadow: 0 0 0 3px rgba(83,74,183,.1); }\n.gmb-sdo__fg input.er { border-color: #c0392b; background: #fff8f8; }\n.gmb-sdo__note { font-size: 14px; color: var(--muted); margin-top: 10px; }\n\n\/* \u2500\u2500 Ergebnis \u2500\u2500 *\/\n.gmb-sdo__result-wrap {\n  margin-top: 24px;\n  opacity: 0; transform: translateY(20px);\n  transition: opacity .5s ease .1s, transform .5s ease .1s;\n  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}\n\n.gmb-sdo__breakdown { background: var(--cream); border-radius: var(--r); padding: 14px 16px; }\n.gmb-sdo__bd-row  { display: flex; align-items: center; gap: 10px; padding: 5px 0; font-size: 14px; }\n.gmb-sdo__bd-row:not(:last-child) { border-bottom: 1px solid rgba(0,0,0,.06); }\n.gmb-sdo__bd-dim  { flex: 1; color: var(--muted); }\n.gmb-sdo__bd-bar  { width: 80px; height: 4px; background: rgba(0,0,0,.08); border-radius: 99px; overflow: hidden; flex-shrink: 0; }\n.gmb-sdo__bd-fill { height: 100%; border-radius: 99px; }\n.gmb-sdo__bd-pts  { font-size: 13px; font-weight: 600; color: var(--txt); min-width: 44px; text-align: right; }\n\n\/* Webhook-Status (nur sichtbar bei Fehler) *\/\n.gmb-sdo__webhook-err { font-size: 14px; color: #c0392b; margin-top: 12px; padding: 8px 12px; background: #fff5f5; border-radius: var(--r); display: none; }\n.gmb-sdo__webhook-err.show { display: block; }\n\n@media (max-width: 480px) {\n  .gmb-sdo__scr { padding: 22px 18px 80px; }\n  .gmb-sdo__cg  { 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class=\"gmb-sdo__hint\" id=\"gmb-hint\">\n          <kbd>A<\/kbd><kbd>B<\/kbd><kbd>C<\/kbd><kbd>D<\/kbd>&nbsp;\u00b7&nbsp;<kbd>\u21b5<\/kbd> weiter\n        <\/div>\n      <\/div>\n      <button class=\"gmb-sdo__btn\" id=\"gmb-btn\" onclick=\"gmbNext()\">\n        OK <span class=\"gmb-sdo__enter\">\u21b5 Enter<\/span>\n      <\/button>\n    <\/div>\n  <\/div>\n  <div class=\"gmb-sdo__result-wrap\" id=\"gmb-result-wrap\"><\/div>\n<\/div>\n\n<script>\n(function () {\n\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\n   CONFIG \u2013 hier anpassen\n\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\nvar WEBHOOK_URL = 'https:\/\/hook.eu1.make.com\/x168cmnorbv66xc1runwmbgcj1j3x3lr';\n\/*\n   Make.com-Setup:\n   1. Neues Scenario erstellen\n   2. Trigger: Webhooks \u2192 Custom Webhook\n   3. Webhook-URL hier eintragen\n   4. Beim ersten Test-Submit wird die Datenstruktur\n      automatisch von Make erkannt\n   5. Danach weitere Module (Gmail, HubSpot, Sheets etc.) anh\u00e4ngen\n\n   Payload-Felder die ankommen:\n   \u00b7 submitted_at    ISO-Timestamp\n   \u00b7 outcome         \"vanguard\" | \"catalyst\" | \"steady\"\n   \u00b7 score_total     0\u2013100\n   \u00b7 score_revenue   0\u201330\n   \u00b7 score_ip        0\u201325\n   \u00b7 score_ux        0\u201325\n   \u00b7 score_ops       0\u201320\n   \u00b7 contact_first   Vorname\n   \u00b7 contact_last    Nachname\n   \u00b7 contact_org     Organisation\n   \u00b7 contact_email   E-Mail\n   \u00b7 contact_mobile  Telefon (optional)\n   \u00b7 q1 \u2026 q10        Numerischer Wert der gew\u00e4hlten Antwort\n   \u00b7 q1_label \u2026 q10_label  Volltext der gew\u00e4hlten Antwort\n*\/\n\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\n   OUTCOMES\n\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\nvar OUTCOMES = {\n  vanguard: {\n    tag:  'Positive fit \u00b7 type 1',\n    name: 'The Vanguard',\n    sub:  'Your profile matches the organizations we tend to work with most closely.',\n    col: '#534AB7', bg: '#EEEDFE', stripe: '#534AB7', icon: '\u2713',\n    msg: [\n      \"We don\\u2019t work with every organization that comes through this assessment, and we don\\u2019t try to. A partnership that isn\\u2019t the right fit is a waste of your time and ours.\",\n      \"That said, your answers show the patterns we actually look for: a real revenue problem, clarity on what\\u2019s broken, and someone internally who owns it. That combination is rarer than you\\u2019d expect.\",\n      \"We\\u2019d want to verify a few things before drawing any conclusions. The only way to do that properly is a short conversation: no pitch, just an honest look at whether what we do applies to where you are.\"\n    ],\n    signals: [\n      'Genuine commercial pressure \\u2013 not just curiosity, but urgency',\n      'IP and AI exposure already treated as a real business risk',\n      'Internal mandate exists: you are not waiting for permission to move',\n      'You know what content to start with and what your users want'\n    ]\n  },\n  catalyst: {\n    tag:  'Positive fit \u00b7 type 2',\n    name: 'The Catalyst',\n    sub:  \"You can see where this is going, and you\\u2019re just not fully committed yet.\",\n    col: '#0F6E56', bg: '#E1F5EE', stripe: '#1D9E75', icon: '\u2192',\n    msg: [\n      \"Most of the SDOs we work with today looked exactly like this profile 18 months before they started. Aware of the gap. Not sure whether the moment was right. Waiting for something to crystallize.\",\n      \"We\\u2019re not going to tell you it\\u2019s urgent. What we will say is this: the organizations in your peer group who ran a pilot two years ago are in a substantially different commercial position now. Whether that matters to your board is a question only you can answer.\",\n      \"A conversation at this stage is usually useful regardless of outcome: most people leave with a clearer picture of their own situation, even if they decide not to move forward.\"\n    ],\n    signals: [\n      'Revenue model shift is on the agenda: momentum is forming',\n      'Some pieces still loose: alignment, budget, or a clear starting point',\n      'User frustration is compounding: it tends not to improve on its own',\n      'External mandates may be shortening the window for a comfortable transition'\n    ]\n  },\n  steady: {\n    tag:  'Not a fit right now \u00b7 type 3',\n    name: 'The Steady State',\n    sub:  \"Based on your answers, we\\u2019d probably advise you to wait.\",\n    col: '#5F5E5A', bg: '#F1EFE8', stripe: '#888780', icon: '\u2013',\n    msg: [\n      \"We\\u2019re selective about the partnerships we take on, not out of exclusivity, but because a pilot that starts before an organization is ready almost always fails. And a failed pilot makes the second attempt much harder.\",\n      \"Your answers suggest the internal conditions aren\\u2019t quite there yet. Some of the organizations we work with most closely answered these questions the same way three years ago.\",\n      \"We\\u2019d suggest revisiting this in 6\\u201312 months. The questions will look different once the pressure builds, and in most markets, it does.\"\n    ],\n    signals: [\n      'Current model feels stable enough that change carries more risk than reward',\n      'No clear internal owner or assigned budget for digital transformation',\n      'IP exposure and UX pain not yet acute enough to drive a decision',\n      'Subscription or Smart delivery not yet on the strategic roadmap'\n    ]\n  }\n};\n\nvar DIMS = {\n  revenue: { label: 'Revenue & market strategy', max: 30, col: '#534AB7' },\n  ip:      { label: 'Content security & IP',      max: 25, col: '#0F6E56' },\n  ux:      { label: 'User experience & product',  max: 25, col: '#C9A84C' },\n  ops:     { label: 'Operations & implementation',max: 20, col: '#1A0A3B' }\n};\n\nvar Q_DIM = ['revenue','revenue','revenue','ip','ip','ux','ux','ux','ops','ops'];\n\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\n   FRAGEN\n\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\nvar SECS = [\n  'Revenue & Market Strategy','Revenue & Market Strategy','Revenue & Market Strategy',\n  'Content Security & IP','Content Security & IP',\n  'User Experience & Product','User Experience & Product','User Experience & Product',\n  'Operations & Implementation','Operations & Implementation'\n];\n\nvar QS = [\n  { id:'q1', text:'How satisfied are you with your current revenue model, and are you actively exploring a shift from individual transaction sales (PDF\/print) to a recurring, subscription-based model?', opts:[\n    {l:'Satisfied with the current model, no active plans to change it',v:0},\n    {l:'Somewhat satisfied, but aware subscriptions could work \\u2013 not yet on the agenda',v:4},\n    {l:'Actively exploring the shift: internal conversations are happening',v:8},\n    {l:'Committed to making the transition: we have a mandate and a timeline',v:15}\n  ]},\n  { id:'q2', text:'If you use third-party distributors (e.g. Accuris), what is your level of concern about the customer data and behavioral insight you are currently missing?', opts:[\n    {l:'Not a concern: the distributor relationship works fine as is',v:0},\n    {l:\"We notice the gap but haven\\u2019t quantified what we\\u2019re missing\",v:3},\n    {l:\"It\\u2019s a strategic concern: we want direct customer relationships\",v:6},\n    {l:\"It\\u2019s a board-level issue: blind distribution is seen as a structural risk\",v:8}\n  ]},\n  { id:'q3', text:\"How would you characterize your organization\\u2019s appetite for a pilot investment to test a digital subscription model?\", opts:[\n    {l:'No budget allocated: this would need approval from scratch',v:0},\n    {l:'Open in principle, but no concrete budget discussions have happened',v:3},\n    {l:'Budget conversations are underway: approval is likely within the year',v:5},\n    {l:'Budget is approved or committed: we are ready to begin',v:7}\n  ]},\n  { id:'q4', text:'How significant is the risk of content leakage (illegal PDF sharing, unauthorized use by AI\/LLMs) to your high-value standards?', opts:[\n    {l:'Not a significant concern for us right now',v:0},\n    {l:\"We\\u2019re aware of the risk but haven\\u2019t measured the revenue impact\",v:5},\n    {l:\"It\\u2019s a known problem: we\\u2019re actively looking for DRM and tracing solutions\",v:10},\n    {l:\"It\\u2019s acute: we have documented cases and it is affecting revenue materially\",v:15}\n  ]},\n  { id:'q5', text:'Is white-labeling and SSO integration a firm requirement for any new delivery platform?', opts:[\n    {l:\"No: we\\u2019re open to external or co-branded solutions to get started quickly\",v:3},\n    {l:'Preferred but not a blocker: we could start without it and integrate later',v:7},\n    {l:'Firm requirement: our brand and SSO must be in place from day one',v:10}\n  ]},\n  { id:'q6', text:'How frequently do you receive complaints from users about accessing, searching, or using your digital standards?', opts:[\n    {l:'Rarely: user satisfaction with the current format is generally high',v:0},\n    {l:\"Occasionally: we hear it but don\\u2019t treat it as a strategic issue\",v:3},\n    {l:\"Regularly: it\\u2019s a known friction point we want to address\",v:6},\n    {l:\"Constantly: it\\u2019s affecting renewal rates and user retention\",v:8}\n  ]},\n  { id:'q7', text:'Beyond basic reading, what is the level of demand from your users for \\u201cSmart\\u201d features: calculators, checklists, collaboration tools, integrated training?', opts:[\n    {l:'Minimal: our users primarily need reliable document access',v:0},\n    {l:'Low-to-moderate: some requests, but no clear pattern yet',v:3},\n    {l:\"Moderate: we hear it enough that it\\u2019s informing our product roadmap\",v:6},\n    {l:'High: Smart features are a clear differentiator users ask for explicitly',v:9}\n  ]},\n  { id:'q8', text:'Do you have a clear view of which standards in your catalog to prioritize for a premium digital launch?', opts:[\n    {l:\"No: we\\u2019d need to start from scratch to identify candidates\",v:0},\n    {l:'Roughly: we have intuitions but no data-backed prioritization',v:3},\n    {l:'Mostly: we know our best-sellers and could define a pilot catalog',v:6},\n    {l:'Yes: we have a shortlist ready and could begin conversion immediately',v:8}\n  ]},\n  { id:'q9', text:'Do you have an approved digital transformation leader and assigned budget to move content beyond PDF? Is there an external compliance deadline creating urgency?', opts:[\n    {l:'No owner, no budget, no external deadline driving urgency',v:0},\n    {l:'External deadlines exist but internal ownership is still unclear',v:4},\n    {l:'An owner is identified and budget is under discussion, no deadline yet',v:8},\n    {l:'Owner named, budget assigned, and external deadlines are creating real urgency',v:12}\n  ]},\n  { id:'q10', text:'How much operational friction does your current distribution process generate: manual PDF sending, customer service tickets, license management overhead?', opts:[\n    {l:'Minimal: the process is largely automated and team overhead is low',v:0},\n    {l:\"Some friction: it takes time but we\\u2019ve learned to live with it\",v:3},\n    {l:\"Significant: it\\u2019s absorbing staff time that should go elsewhere\",v:6},\n    {l:'Very high: manual processes and ticket volume are a constant escalation point',v:8}\n  ]}\n];\n\nvar KEYS = ['A','B','C','D'];\n\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\n   STATE\n\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\nvar step    = -1;\nvar ans     = {};   \/\/ { q1: 8, q2: 3, \u2026 }\nvar ansLbls = {};   \/\/ { q1: \"Actively exploring\u2026\", \u2026 }\nvar notes   = {};   \/\/ { q1: \"\u2026\", q2: \"\u2026\", \u2026 }\nvar tmr     = null;\n\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\n   HELPERS\n\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\nfunction $g(id) { return document.getElementById(id); }\nfunction setProgress(p) { $g('gmb-fill').style.width = p + '%'; }\nfunction setCtr(t)       { var el = $g('gmb-ctr'); if (el) el.textContent = t; }\nfunction escHtml(s)      { return String(s).replace(\/&\/g,'&amp;').replace(\/<\/g,'&lt;').replace(\/>\/g,'&gt;'); }\n\nfunction syncHeight() {\n  var stage  = $g('gmb-stage');\n  var active = stage.querySelector('.gmb-sdo__scr.active');\n  if (active) stage.style.minHeight = active.offsetHeight + 'px';\n}\n\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\n   WEBHOOK\n\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\nfunction sendToMake(score, dims, outcome, contact) {\n  var payload = {\n    submitted_at:   new Date().toISOString(),\n    outcome:        outcome,\n    score_total:    score,\n    score_revenue:  dims.revenue,\n    score_ip:       dims.ip,\n    score_ux:       dims.ux,\n    score_ops:      dims.ops,\n    contact_first:  contact.first,\n    contact_last:   contact.last,\n    contact_org:    contact.org,\n    contact_email:  contact.email,\n    contact_mobile: contact.mobile\n  };\n\n  \/* Einzelne Antworten anh\u00e4ngen *\/\n  for (var i = 1; i <= 10; i++) {\n    payload['q' + i]           = ans['q' + i] !== undefined ? ans['q' + i] : null;\n    payload['q' + i + '_label'] = ansLbls['q' + i] || '';\n    payload['q' + i + '_note']  = notes['q' + i] || '';\n  }\n\n  return fetch(WEBHOOK_URL, {\n    method:  'POST',\n    headers: { 'Content-Type': 'application\/json' },\n    body:    JSON.stringify(payload)\n  });\n}\n\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\n   TEMPLATES \u2013 FORMULAR\n\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\nfunction tmplIntro() {\n  return '<div class=\"gmb-sdo__scr\" id=\"gmb-s-intro\">' +\n    '<div class=\"gmb-sdo__eye\">Readiness Self-Assessment<\/div>' +\n    '<h2 class=\"gmb-sdo__title\">Are you ready for the SMART\\u00A0journey?<\/h2>' +\n    '<p class=\"gmb-sdo__desc\">10 questions. Roughly 4 minutes. Your answers determine which of three outcome profiles fits your organization, and whether a conversation with the GMB team makes sense.<\/p>' +\n    '<div class=\"gmb-sdo__pills\">' +\n      '<div class=\"gmb-sdo__pill\"><span class=\"gmb-sdo__pnum\">10<\/span><span class=\"gmb-sdo__plbl\">questions<\/span><\/div>' +\n      '<div class=\"gmb-sdo__pill\"><span class=\"gmb-sdo__pnum\">~4<\/span><span class=\"gmb-sdo__plbl\">minutes<\/span><\/div>' +\n      '<div class=\"gmb-sdo__pill\"><span class=\"gmb-sdo__pnum\">3<\/span><span class=\"gmb-sdo__plbl\">profiles<\/span><\/div>' +\n    '<\/div>' +\n    '<button class=\"gmb-sdo__start\" onclick=\"gmbStart()\">Start the assessment <span style=\"font-size:15px\">\\u2192<\/span><\/button>' +\n  '<\/div>';\n}\n\nfunction tmplQ(i) {\n  var q     = QS[i];\n  var saved = ans[q.id];\n  var opts  = q.opts.map(function (o, j) {\n    var sel = (saved !== undefined && saved === o.v);\n    return '<div class=\"gmb-sdo__opt' + (sel ? ' sel' : '') + '\" onclick=\"gmbSel(' + i + ',' + j + ')\">' +\n      '<span class=\"gmb-sdo__key\">' + KEYS[j] + '<\/span>' +\n      '<span class=\"gmb-sdo__lbl\">' + o.l + '<\/span>' +\n    '<\/div>';\n  }).join('');\n  var savedNote = escHtml(notes[q.id] || '');\n  return '<div class=\"gmb-sdo__scr\" id=\"gmb-s-' + i + '\">' +\n    '<div class=\"gmb-sdo__sec\"><span class=\"gmb-sdo__dot\"><\/span>' + SECS[i] + '<\/div>' +\n    '<div class=\"gmb-sdo__qnum\">Question ' + (i + 1) + ' of 10<\/div>' +\n    '<div class=\"gmb-sdo__qtxt\">' + q.text + '<\/div>' +\n    '<div class=\"gmb-sdo__opts\" id=\"gmb-opts-' + i + '\">' + opts + '<\/div>' +\n    '<div class=\"gmb-sdo__err\" id=\"gmb-err-' + i + '\"><span class=\"gmb-sdo__errdot\"><\/span>Please select an answer to continue.<\/div>' +\n    '<div class=\"gmb-sdo__notes-wrap\">' +\n      '<div class=\"gmb-sdo__notes-lbl\">Remarks \/ Questions (optional)<\/div>' +\n      '<textarea class=\"gmb-sdo__notes-ta\" id=\"gmb-note-' + i + '\" placeholder=\"Any remarks, questions, or context\u2026\" oninput=\"gmbSaveNote(' + i + ')\" onfocus=\"gmbHoldTimer()\">' + savedNote + '<\/textarea>' +\n    '<\/div>' +\n  '<\/div>';\n}\n\nfunction tmplContact() {\n  return '<div class=\"gmb-sdo__scr\" id=\"gmb-s-c\">' +\n    '<div class=\"gmb-sdo__sec\"><span class=\"gmb-sdo__dot\"><\/span>Almost there<\/div>' +\n    '<div class=\"gmb-sdo__qtxt\" style=\"font-size:clamp(16px,2.5vw,20px);margin-bottom:16px\">Where should we send your results?<\/div>' +\n    '<div class=\"gmb-sdo__cg\">' +\n      '<div class=\"gmb-sdo__fg\"><label>First name *<\/label><input id=\"gmb-first\" type=\"text\" placeholder=\"Nathalie\" autocomplete=\"given-name\"><\/div>' +\n      '<div class=\"gmb-sdo__fg\"><label>Last name *<\/label><input id=\"gmb-last\" type=\"text\" placeholder=\"Dupont\" autocomplete=\"family-name\"><\/div>' +\n      '<div class=\"gmb-sdo__fg full\"><label>Organization *<\/label><input id=\"gmb-org\" type=\"text\" placeholder=\"Your standards body\" autocomplete=\"organization\"><\/div>' +\n      '<div class=\"gmb-sdo__fg full\"><label>Work email *<\/label><input id=\"gmb-email\" type=\"email\" placeholder=\"you@yourorg.org\" autocomplete=\"email\"><\/div>' +\n      '<div class=\"gmb-sdo__fg full\"><label>Mobile (optional)<\/label><input id=\"gmb-mobile\" type=\"tel\" placeholder=\"+1 555 000 0000\" autocomplete=\"tel\"><\/div>' +\n    '<\/div>' +\n    '<div class=\"gmb-sdo__err\" id=\"gmb-err-c\"><span class=\"gmb-sdo__errdot\"><\/span>Please fill in all required fields.<\/div>' +\n    '<p class=\"gmb-sdo__note\">\\uD83D\\uDD12 Your data is not shared with third parties.<\/p>' +\n  '<\/div>';\n}\n\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\n   TEMPLATE \u2013 ERGEBNIS\n\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\nfunction tmplResult(score, dims, first) {\n  var key = score >= 75 ? 'vanguard' : score >= 40 ? 'catalyst' : 'steady';\n  var o   = OUTCOMES[key];\n\n  var bdHTML = Object.keys(DIMS).map(function (d) {\n    var dim = DIMS[d];\n    var pct = Math.round(dims[d] \/ dim.max * 100);\n    return '<div class=\"gmb-sdo__bd-row\">' +\n      '<span class=\"gmb-sdo__bd-dim\">' + dim.label + '<\/span>' +\n      '<div class=\"gmb-sdo__bd-bar\"><div class=\"gmb-sdo__bd-fill\" style=\"width:' + pct + '%;background:' + dim.col + '\"><\/div><\/div>' +\n      '<span class=\"gmb-sdo__bd-pts\">' + dims[d] + '\\u2009\/\\u2009' + dim.max + '<\/span>' +\n    '<\/div>';\n  }).join('');\n\n  var sigHTML = o.signals.map(function (s) {\n    return '<li><span class=\"gmb-sdo__sig-icon\" style=\"color:' + o.col + '\">' + o.icon + '<\/span>' + s + '<\/li>';\n  }).join('');\n\n  var msgHTML = o.msg.map(function (p, i) {\n    return '<p' + (i === o.msg.length - 1 ? ' style=\"color:var(--muted)\"' : '') + '>' + p + '<\/p>';\n  }).join('');\n\n  return '<div class=\"gmb-sdo__rcard\">' +\n    '<div class=\"gmb-sdo__rstripe\" style=\"background:' + o.stripe + '\"><\/div>' +\n    '<div class=\"gmb-sdo__rheader\">' +\n      '<div class=\"gmb-sdo__rcircle\" style=\"background:' + o.bg + '\">' +\n        '<span class=\"gmb-sdo__rcircle-score\" style=\"color:' + o.col + '\">' + score + '<\/span>' +\n        '<span class=\"gmb-sdo__rcircle-max\" style=\"color:' + o.col + '\">\/\\u2009100<\/span>' +\n      '<\/div>' +\n      '<div>' +\n        '<div class=\"gmb-sdo__rtag\" style=\"color:' + o.col + '\">' + o.tag + '<\/div>' +\n        '<div class=\"gmb-sdo__rname\">' + o.name + '<\/div>' +\n        '<div class=\"gmb-sdo__rsub\">' + o.sub + '<\/div>' +\n      '<\/div>' +\n    '<\/div>' +\n    '<div class=\"gmb-sdo__rbody\">' +\n      '<div>' +\n        '<div class=\"gmb-sdo__rlabel\">Your result' + (first ? ', ' + first : '') + '<\/div>' +\n        '<div class=\"gmb-sdo__rmsg\">' + msgHTML + '<\/div>' +\n      '<\/div>' +\n      '<div class=\"gmb-sdo__rdiv\"><\/div>' +\n      '<div>' +\n        '<div class=\"gmb-sdo__rlabel\">Signals from your answers<\/div>' +\n        '<ul class=\"gmb-sdo__rsigs\">' + sigHTML + '<\/ul>' +\n      '<\/div>' +\n      '<div class=\"gmb-sdo__rdiv\"><\/div>' +\n      '<div>' +\n        '<div class=\"gmb-sdo__rlabel\">Score breakdown<\/div>' +\n        '<div class=\"gmb-sdo__breakdown\">' + bdHTML + '<\/div>' +\n      '<\/div>' +\n    '<\/div>' +\n  '<\/div>' +\n  '<div class=\"gmb-sdo__webhook-err\" id=\"gmb-webhook-err\">The data could not be transmitted. Please contact us directly.<\/div>';\n}\n\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\n   TRANSITION\n\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\nfunction showScreen(html, cb, dir) {\n  var stage   = $g('gmb-stage');\n  var old     = stage.querySelector('.gmb-sdo__scr.active');\n  var exitCls = dir === 'back' ? 'exit-back' : 'exit';\n  if (old) {\n    old.classList.remove('active');\n    old.classList.add(exitCls);\n    var toRemove = old;\n    setTimeout(function () { toRemove.remove(); }, 360);\n  }\n  stage.insertAdjacentHTML('beforeend', html);\n  var next = stage.querySelector('.gmb-sdo__scr:not(.exit):not(.exit-back):not(.active)');\n  if (!next) return;\n  if (dir === 'back') next.classList.add('from-back');\n  void next.offsetHeight;\n  setTimeout(function () {\n    next.classList.remove('from-back');\n    next.classList.add('active');\n    syncHeight();\n    if (cb) cb();\n  }, 20);\n}\n\nfunction updateBackBtn() {\n  var btn = $g('gmb-btn-back');\n  if (btn) btn.classList.toggle('hidden', step < 0);\n}\n\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\n   AKTIONEN\n\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\nwindow.gmbStart = function () {\n  step = 0;\n  setCtr('1 \/ 10');\n  setProgress(0);\n  $g('gmb-nav').classList.add('visible');\n  $g('gmb-btn').innerHTML = 'OK <span class=\"gmb-sdo__enter\">\u21b5 Enter<\/span>';\n  var hint = $g('gmb-hint'); if (hint) hint.style.visibility = 'visible';\n  updateBackBtn();\n  showScreen(tmplQ(0));\n};\n\nwindow.gmbBack = function () {\n  clearTimeout(tmr);\n  if (step <= 0) {\n    step = -1;\n    $g('gmb-nav').classList.remove('visible');\n    setProgress(0);\n    showScreen(tmplIntro(), null, 'back');\n    return;\n  }\n  step--;\n  setCtr((step + 1) + ' \/ 10');\n  setProgress(step \/ 10 * 100);\n  $g('gmb-btn').innerHTML = 'OK <span class=\"gmb-sdo__enter\">\u21b5 Enter<\/span>';\n  var hint = $g('gmb-hint'); if (hint) hint.style.visibility = 'visible';\n  updateBackBtn();\n  showScreen(tmplQ(step), null, 'back');\n};\n\nwindow.gmbHoldTimer = function () { clearTimeout(tmr); };\n\nwindow.gmbSaveNote = function (qIdx) {\n  var ta = $g('gmb-note-' + qIdx);\n  if (ta) notes[QS[qIdx].id] = ta.value;\n};\n\nwindow.gmbSel = function (qIdx, optIdx) {\n  clearTimeout(tmr);\n  var q         = QS[qIdx];\n  var firstTime = ans[q.id] === undefined;\n  ans[q.id]     = q.opts[optIdx].v;\n  ansLbls[q.id] = q.opts[optIdx].l;\n\n  var container = $g('gmb-opts-' + qIdx);\n  if (container) {\n    container.querySelectorAll('.gmb-sdo__opt').forEach(function (el, i) {\n      el.classList.toggle('sel', i === optIdx);\n    });\n  }\n  var err = $g('gmb-err-' + qIdx);\n  if (err) err.classList.remove('show');\n\n  \/* Auto-Advance nur beim ersten Mal \u2014 bei Revisits muss OK explizit geklickt werden *\/\n  if (firstTime) {\n    tmr = setTimeout(function () {\n      if (step === qIdx) gmbNext();\n    }, 600);\n  }\n};\n\nwindow.gmbNext = function () {\n  clearTimeout(tmr);\n  if (step === -1) { gmbStart(); return; }\n\n  if (step < 10) {\n    var q = QS[step];\n    if (ans[q.id] === undefined) {\n      var err = $g('gmb-err-' + step);\n      if (err) err.classList.add('show');\n      return;\n    }\n    step++;\n    if (step < 10) {\n      setCtr((step + 1) + ' \/ 10');\n      setProgress(step \/ 10 * 100);\n      updateBackBtn();\n      showScreen(tmplQ(step));\n    } else {\n      setCtr('');\n      setProgress(100);\n      $g('gmb-btn').innerHTML = 'See my results \\u2192';\n      var hint = $g('gmb-hint'); if (hint) hint.style.visibility = 'hidden';\n      updateBackBtn();\n      showScreen(tmplContact(), function () {\n        setTimeout(function () { var f = $g('gmb-first'); if (f) f.focus(); }, 150);\n      });\n    }\n  } else {\n    gmbSubmit();\n  }\n};\n\nfunction gmbSubmit() {\n  var req   = ['gmb-first', 'gmb-last', 'gmb-org', 'gmb-email'];\n  var valid = true;\n  req.forEach(function (id) {\n    var el = $g(id);\n    if (!el || !el.value.trim()) { if (el) el.classList.add('er'); valid = false; }\n    else { if (el) el.classList.remove('er'); }\n  });\n  if (!valid) {\n    var err = $g('gmb-err-c'); if (err) err.classList.add('show'); return;\n  }\n\n  \/* Score + Dimensionen berechnen *\/\n  var score = 0;\n  var dims  = { revenue: 0, ip: 0, ux: 0, ops: 0 };\n  for (var i = 0; i < 10; i++) {\n    var v = ans['q' + (i + 1)];\n    if (v !== undefined) { score += v; dims[Q_DIM[i]] += v; }\n  }\n\n  var outcome = score >= 75 ? 'vanguard' : score >= 40 ? 'catalyst' : 'steady';\n  var first   = $g('gmb-first').value.trim();\n  var contact = {\n    first:  first,\n    last:   $g('gmb-last').value.trim(),\n    org:    $g('gmb-org').value.trim(),\n    email:  $g('gmb-email').value.trim(),\n    mobile: $g('gmb-mobile') ? $g('gmb-mobile').value.trim() : ''\n  };\n\n  \/* Button deaktivieren w\u00e4hrend \u00dcbertragung *\/\n  var btn = $g('gmb-btn');\n  btn.disabled = true;\n  btn.innerHTML = 'Submitting\\u2026';\n\n  \/* Webhook senden, dann Ergebnis zeigen *\/\n  sendToMake(score, dims, outcome, contact)\n    .catch(function () {\n      \/* Fehler still protokollieren; Ergebnis trotzdem zeigen *\/\n      setTimeout(function () {\n        var errEl = $g('gmb-webhook-err');\n        if (errEl) errEl.classList.add('show');\n      }, 500);\n    })\n    .finally(function () {\n      showResult(score, dims, first);\n    });\n}\n\nfunction showResult(score, dims, first) {\n  \/* Formular ausblenden *\/\n  $g('gmb-form-wrap').classList.add('hidden');\n\n  \/* Ergebnis einblenden *\/\n  var wrap = $g('gmb-result-wrap');\n  wrap.innerHTML = tmplResult(score, dims, first);\n  void wrap.offsetHeight;\n  setTimeout(function () {\n    wrap.classList.add('visible');\n    wrap.scrollIntoView({ behavior: 'smooth', block: 'start' });\n  }, 50);\n}\n\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\n   TASTATURSTEUERUNG\n\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\ndocument.addEventListener('keydown', function (e) {\n  \/* Nur aktiv solange das Formular sichtbar ist *\/\n  var formWrap = $g('gmb-form-wrap');\n  if (!formWrap || formWrap.classList.contains('hidden')) return;\n\n  var tag = document.activeElement ? document.activeElement.tagName : '';\n  if (tag === 'TEXTAREA') return;\n  if (tag === 'INPUT') { if (e.key === 'Enter') { e.preventDefault(); gmbNext(); } return; }\n  if (step >= 0 && step < 10) {\n    var map = { a:0, b:1, c:2, d:3, '1':0, '2':1, '3':2, '4':3 };\n    var idx = map[e.key.toLowerCase()];\n    if (idx !== undefined && QS[step].opts[idx]) { gmbSel(step, idx); return; }\n  }\n  if (e.key === 'Enter') { e.preventDefault(); gmbNext(); }\n});\n\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\n   INIT\n\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\n(function () {\n  var stage = $g('gmb-stage');\n  stage.innerHTML = tmplIntro();\n  var intro = stage.querySelector('.gmb-sdo__scr');\n  void intro.offsetHeight;\n  setTimeout(function () { intro.classList.add('active'); syncHeight(); }, 30);\n})();\n\n})();\n<\/script>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5cedfb72 e-flex e-con-boxed e-con e-parent\" data-id=\"5cedfb72\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-c01596c e-con-full e-flex e-con e-child\" data-id=\"c01596c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4f5be394 elementor-widget__width-inherit ob-harakiri-inherit ob-has-background-overlay elementor-widget elementor-widget-heading\" data-id=\"4f5be394\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_use_harakiri&quot;:&quot;yes&quot;,&quot;_ob_harakiri_writing_mode&quot;:&quot;inherit&quot;,&quot;_ob_harakiri_text_clip&quot;:&quot;none&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Desaf\u00edos<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b64cdaf elementor-widget__width-inherit ob-harakiri-inherit ob-has-background-overlay elementor-widget elementor-widget-heading\" data-id=\"1b64cdaf\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_use_harakiri&quot;:&quot;yes&quot;,&quot;_ob_harakiri_writing_mode&quot;:&quot;inherit&quot;,&quot;_ob_harakiri_text_clip&quot;:&quot;none&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Lo que nos cuentan otros Clientes<\/h2>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4b1e47cc e-con-full e-flex e-con e-child\" data-id=\"4b1e47cc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2b10b1b4 elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start ob-has-background-overlay elementor-widget elementor-widget-icon-box\" data-id=\"2b10b1b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 510 510\"><g><path d=\"M255 23l0-.001c128.16.09 231.99 104.06 231.9 232.23 -.07 93.14-55.83 177.22-141.61 213.54v0c-118.23 49.5-254.2-6.2-303.71-124.42 -49.3-117.71 5.69-253.14 123.1-303.15v0c28.56-12.09 59.28-18.29 90.3-18.22m0-23c-140.83 0-255 114.17-255 255 0 140.83 114.17 255 255 255 140.83 0 255-114.17 255-255 0-140.83-114.17-255-255-255Z\"><\/path><path d=\"M296.45 150v210h-48V200.7l-37.2 10.2 -11.7-41.1 54.9-19.8Z\"><\/path><\/g><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tDilema PI vs. usabilidad\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tMuchos organismos de normalizaci\u00f3n siguen enviando PDF con DRM como FileOpen (a menudo a trav\u00e9s de distribuidores como Accuris), lo que provoca problemas de licencia, escaso acceso m\u00f3vil, soluciones para la pirater\u00eda y pesadas colas de asistencia.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-616727d3 elementor-position-inline-end elementor-view-default elementor-mobile-position-block-start ob-has-background-overlay elementor-widget elementor-widget-icon-box\" data-id=\"616727d3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"icon icon-Solar-Star-Shine-Linear\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tDeseo\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tUn Reader seguro y sin plugins, con herramientas integradas de anotaci\u00f3n y requisitos, que reduce dr\u00e1sticamente las entradas y por fin funciona en cualquier dispositivo.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-decc8b6 e-con-full e-flex e-con e-child\" data-id=\"decc8b6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b22ce28 elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start ob-has-background-overlay elementor-widget elementor-widget-icon-box\" data-id=\"b22ce28\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 510 510\"><g><path d=\"M255 23l0-.001c128.16.09 231.99 104.06 231.9 232.23 -.07 93.14-55.83 177.22-141.61 213.54v0c-118.23 49.5-254.2-6.2-303.71-124.42 -49.3-117.71 5.69-253.14 123.1-303.15v0c28.56-12.09 59.28-18.29 90.3-18.22m0-23c-140.83 0-255 114.17-255 255 0 140.83 114.17 255 255 255 140.83 0 255-114.17 255-255 0-140.83-114.17-255-255-255Z\"><\/path><path d=\"M184.65 327.3l70.5-73.2c12.3-12.6 21.3-24.9 21.3-37.2 0-13.2-8.4-22.2-22.5-22.2 -14.7 0-25.2 9.6-30.9 22.8l-40.5-23.7c13.5-31.2 41.7-45.9 70.8-45.9 37.5 0 71.1 24.6 71.1 66.9 0 25.2-13.5 46.8-32.7 66L257 315.9h70.5v46.2H184.65Z\"><\/path><\/g><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tDistancia de los usuarios\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tUna visi\u00f3n anal\u00edtica limitada de c\u00f3mo los usuarios encuentran, consumen y trabajan con las normas da como resultado un v\u00ednculo de retroalimentaci\u00f3n roto.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-500fe6b5 elementor-position-inline-end elementor-view-default elementor-mobile-position-block-start ob-has-background-overlay elementor-widget elementor-widget-icon-box\" data-id=\"500fe6b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"icon icon-Solar-Star-Shine-Linear\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tDeseo\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tConocer el consumo real y la participaci\u00f3n en las normas permite a los organismos de normalizaci\u00f3n optimizar el contenido bas\u00e1ndose en el comportamiento real de los usuarios.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-212d866e e-con-full e-flex e-con e-child\" data-id=\"212d866e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3f184d6e elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start ob-has-background-overlay elementor-widget elementor-widget-icon-box\" data-id=\"3f184d6e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 510 510\"><g><path d=\"M255 23l0-.001c128.16.09 231.99 104.06 231.9 232.23 -.07 93.14-55.83 177.22-141.61 213.54v0c-118.23 49.5-254.2-6.2-303.71-124.42 -49.3-117.71 5.69-253.14 123.1-303.15v0c28.56-12.09 59.28-18.29 90.3-18.22m0-23c-140.83 0-255 114.17-255 255 0 140.83 114.17 255 255 255 140.83 0 255-114.17 255-255 0-140.83-114.17-255-255-255Z\"><\/path><path d=\"M330 291.9c0 46.2-36 70.2-76.5 70.2 -31.8 0-60.6-14.1-73.5-45l41.4-24c4.8 13.8 13.8 22.2 32.1 22.2 19.8 0 28.5-10.5 28.5-23.4 0-12.9-8.7-23.4-28.5-23.4h-9.9l-18.3-27.3 38.1-48.3h-76.8v-45h135v39l-36.3 46.2c25.8 9 44.7 29.7 44.7 58.8Z\"><\/path><\/g><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tDe los documentos a los servicios\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tLos organismos de normalizaci\u00f3n ven c\u00f3mo su trabajo pasa de publicar archivos est\u00e1ticos a proporcionar datos y servicios estructurados que encajen en las cadenas de herramientas de los clientes (BIM, PLM, software de calidad, flujos de trabajo de ingenier\u00eda).\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-239d44cc elementor-position-inline-end elementor-view-default elementor-mobile-position-block-start ob-has-background-overlay elementor-widget elementor-widget-icon-box\" data-id=\"239d44cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"icon icon-Solar-Star-Shine-Linear\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tDeseo\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tDar el salto de los PDF a los servicios, no s\u00f3lo convirti\u00e9ndolos a XML, sino incorporando las normas a los flujos de trabajo del mundo real con modelos de ingresos asociados.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-429f13f4 e-flex e-con-boxed e-con e-parent\" data-id=\"429f13f4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-744c2b7e e-con-full e-flex e-con e-child\" data-id=\"744c2b7e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-63a8f57d ob-harakiri-inherit ob-has-background-overlay elementor-widget elementor-widget-heading\" data-id=\"63a8f57d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_use_harakiri&quot;:&quot;yes&quot;,&quot;_ob_harakiri_writing_mode&quot;:&quot;inherit&quot;,&quot;_ob_harakiri_text_clip&quot;:&quot;none&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Beneficios clave<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e0bfd58 ob-harakiri-inherit ob-has-background-overlay elementor-widget elementor-widget-heading\" data-id=\"2e0bfd58\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_use_harakiri&quot;:&quot;yes&quot;,&quot;_ob_harakiri_writing_mode&quot;:&quot;inherit&quot;,&quot;_ob_harakiri_text_clip&quot;:&quot;none&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">C\u00f3mo ayuda Get More Brain<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-327de43a ob-harakiri-inherit ob-has-background-overlay elementor-widget elementor-widget-text-editor\" data-id=\"327de43a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_use_harakiri&quot;:&quot;yes&quot;,&quot;_ob_harakiri_writing_mode&quot;:&quot;inherit&quot;,&quot;_ob_postman_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Get More Brain faculta a las Organizaciones de Desarrollo de Est\u00e1ndares para modernizar la forma en que crean, gestionan y entregan est\u00e1ndares, haci\u00e9ndolos interactivos, modulares y listos para la aplicaci\u00f3n en el mundo real. Se trata de Est\u00e1ndares Inteligentes. <\/p><p>En lugar de depender de PDFs est\u00e1ticos o archivos XML, nuestra soluci\u00f3n convierte los est\u00e1ndares en recursos digitales vivos que son m\u00e1s f\u00e1ciles de navegar, adaptar y aplicar, mientras se mantiene el control y el cumplimiento.<\/p><p>Ya sea que su objetivo sea optimizar el desarrollo, mejorar la participaci\u00f3n del usuario o construir nuevos modelos de ingresos, Get More Brain le proporciona la infraestructura para liderar la pr\u00f3xima generaci\u00f3n de estandarizaci\u00f3n.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-77213f2 ob-harakiri-inherit ob-has-background-overlay elementor-widget elementor-widget-text-editor\" data-id=\"77213f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_use_harakiri&quot;:&quot;yes&quot;,&quot;_ob_harakiri_writing_mode&quot;:&quot;inherit&quot;,&quot;_ob_postman_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>\u2705 <strong>Modularice Sus Est\u00e1ndares<\/strong> \u2013 Desglose documentos extensos en unidades estructuradas y reutilizables que admitan entrega din\u00e1mica, referencias cruzadas y actualizaciones espec\u00edficas.<\/p><p>\u2705 <strong>Optimice la Colaboraci\u00f3n del Comit\u00e9<\/strong> \u2013 Utilice espacios de trabajo compartidos, hilos de comentarios y control de versiones para simplificar la aportaci\u00f3n de las partes interesadas y acelerar el consenso.<\/p><p>\u2705 <strong>Entregue Est\u00e1ndares Verdaderamente Utilizables<\/strong> \u2013 Ofrezca funciones interactivas como b\u00fasqueda, marcadores, definiciones clicables y diagramas, optimizados para uso m\u00f3vil y de campo.<\/p><p>\u2705 <strong>Apoye el Acceso Global y el Uso Multiling\u00fce<\/strong> \u2013 Traduzca instant\u00e1neamente el contenido a m\u00e1s de 100 idiomas y adapte sus est\u00e1ndares para diversas industrias y regiones.<\/p><p>\u2705 <strong>Mantenga el Control Autoritativo<\/strong> \u2013 Gestione centralmente los permisos, actualizaciones y distribuci\u00f3n de contenido, asegurando que todos los usuarios est\u00e9n alineados y en cumplimiento.<\/p><p>\u2705 <strong>Realice un Seguimiento del Compromiso y la Aplicaci\u00f3n<\/strong> \u2013 Comprenda c\u00f3mo se utilizan sus est\u00e1ndares en la pr\u00e1ctica con an\u00e1lisis detallados, ayud\u00e1ndole a mejorar la claridad y el valor con el tiempo.<\/p><p>\u2705 <strong>Habilite Nuevos Modelos Digitales<\/strong> \u2013 Desde suscripciones y paquetes hasta acceso incorporado en software de terceros, GMB abre puertas al crecimiento sostenible y a la distribuci\u00f3n inteligente.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Transforma tus normas en recursos digitales inteligentes que mejoren la colaboraci\u00f3n, la interoperabilidad y el cumplimiento para un mundo moderno.<\/p>\n","protected":false},"author":1,"featured_media":28445,"comment_status":"closed","ping_status":"closed","template":"","class_list":["post-38631","industries","type-industries","status-publish","has-post-thumbnail","hentry"],"vimeo-url":null,"video-poster":null,"vimeo-poster":null,"featured-video":null,"team-lastname":null,"team-firstname":null,"team-shown-name":null,"team-position":null,"team-description":null,"show-linkedin":null,"team-linkedin":null,"show-facebook":null,"team-facebook":null,"show-instagram":null,"team-instagram":null,"show-twitter":null,"team-twitter":null,"show-medium":null,"team-medium":null,"show-email":null,"team-mail":null,"last-name":null,"first-name":null,"position":null,"_description":null,"linkedin":null,"team-name":null,"team-xing":null,"nickname":null,"team-nickname":null,"_links":{"self":[{"href":"https:\/\/about.getmorebrain.com\/es\/wp-json\/wp\/v2\/industries\/38631","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/about.getmorebrain.com\/es\/wp-json\/wp\/v2\/industries"}],"about":[{"href":"https:\/\/about.getmorebrain.com\/es\/wp-json\/wp\/v2\/types\/industries"}],"author":[{"embeddable":true,"href":"https:\/\/about.getmorebrain.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/about.getmorebrain.com\/es\/wp-json\/wp\/v2\/comments?post=38631"}],"version-history":[{"count":62,"href":"https:\/\/about.getmorebrain.com\/es\/wp-json\/wp\/v2\/industries\/38631\/revisions"}],"predecessor-version":[{"id":55916,"href":"https:\/\/about.getmorebrain.com\/es\/wp-json\/wp\/v2\/industries\/38631\/revisions\/55916"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/about.getmorebrain.com\/es\/wp-json\/wp\/v2\/media\/28445"}],"wp:attachment":[{"href":"https:\/\/about.getmorebrain.com\/es\/wp-json\/wp\/v2\/media?parent=38631"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}