{"id":38621,"date":"2025-12-08T15:04:34","date_gmt":"2025-12-08T14:04:34","guid":{"rendered":"https:\/\/about.getmorebrain.com\/industries\/fachverlage-schoepfer\/"},"modified":"2026-05-29T17:29:25","modified_gmt":"2026-05-29T15:29:25","slug":"fachverlage-schoepfer","status":"publish","type":"industries","link":"https:\/\/about.getmorebrain.com\/de\/industries\/fachverlage-schoepfer\/","title":{"rendered":"Fachverlage \/ Creators"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"38621\" class=\"elementor elementor-38621 elementor-38536\" data-elementor-post-type=\"industries\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1f675dcb e-flex e-con-boxed e-con e-parent\" data-id=\"1f675dcb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-24587700 e-con-full e-flex e-con e-child\" data-id=\"24587700\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-64a602c9 elementor-widget__width-initial ob-has-background-overlay elementor-widget elementor-widget-image\" data-id=\"64a602c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_photomorph_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1600\" height=\"1600\" src=\"https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Lea-Director-of-Partnerships-1600.jpg\" class=\"attachment-full size-full wp-image-28283\" alt=\"Lea, Direktorin f\u00fcr Partnerschaften (Verlag)\" srcset=\"https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Lea-Director-of-Partnerships-1600.jpg 1600w, https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Lea-Director-of-Partnerships-1600-300x300.jpg 300w, https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Lea-Director-of-Partnerships-1600-1024x1024.jpg 1024w, https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Lea-Director-of-Partnerships-1600-150x150.jpg 150w, https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Lea-Director-of-Partnerships-1600-768x768.jpg 768w, https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Lea-Director-of-Partnerships-1600-1536x1536.jpg 1536w, https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Lea-Director-of-Partnerships-1600-700x700.jpg 700w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1733ec66 elementor-blockquote--skin-quotation elementor-widget__width-initial elementor-blockquote--align-left ob-has-background-overlay elementor-widget elementor-widget-blockquote\" data-id=\"1733ec66\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"blockquote.default\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\tWir verf\u00fcgen \u00fcber wertvolle Inhalte, haben jedoch den Eindruck, diese nicht optimal zu nutzen. Wir publizieren hervorragende Materialien, doch sobald diese ver\u00f6ffentlicht sind, sind unsere M\u00f6glichkeiten begrenzt \u2013 wir verkaufen sie einmalig, und damit ist es getan. <br><br>Es fehlt an Transparenz bez\u00fcglich deren Nutzung, und wir verpassen Gelegenheiten, diese f\u00fcr neue Kunden anzupassen oder umzugestalten.\nWas wir tats\u00e4chlich ben\u00f6tigen, ist eine intelligentere Methode zur Distribution unserer Inhalte \u2013 eine, die neue B2B-Kan\u00e4le er\u00f6ffnet, flexible Lizenzierung erm\u00f6glicht und uns erlaubt, digitale Gesch\u00e4ftsmodelle zu erschlie\u00dfen, ohne die Kontrolle zu verlieren.\nEine L\u00f6sung, die uns mit neuen Partnern \u2013 wie Sprachschulen oder Verb\u00e4nden \u2013 verbindet und uns dabei unterst\u00fctzt, Inhalte wiederholt zu monetarisieren, w\u00fcrde die Spielregeln grundlegend \u00e4ndern.\t\t\t<\/p>\n\t\t\t\t\t\t\t<div class=\"e-q-footer\">\n\t\t\t\t\t\t\t\t\t\t\t<cite class=\"elementor-blockquote__author\">Lea, Director of Partnerships<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-17221474 e-flex e-con-boxed e-con e-parent\" data-id=\"17221474\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4afdbe40 e-con-full e-flex e-con e-child\" data-id=\"4afdbe40\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-41761662 elementor-widget__width-initial ob-has-background-overlay elementor-widget elementor-widget-image\" data-id=\"41761662\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_photomorph_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1536\" height=\"1536\" src=\"https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Markus-Chief-Content-Officer-1600-1536x1536.jpg\" class=\"attachment-1536x1536 size-1536x1536 wp-image-28279\" alt=\"Markus, Chief Content Officer (Verlag)\" srcset=\"https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Markus-Chief-Content-Officer-1600-1536x1536.jpg 1536w, https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Markus-Chief-Content-Officer-1600-300x300.jpg 300w, https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Markus-Chief-Content-Officer-1600-1024x1024.jpg 1024w, https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Markus-Chief-Content-Officer-1600-150x150.jpg 150w, https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Markus-Chief-Content-Officer-1600-768x768.jpg 768w, https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Markus-Chief-Content-Officer-1600-700x700.jpg 700w, https:\/\/about.getmorebrain.com\/wp-content\/uploads\/2024\/03\/Markus-Chief-Content-Officer-1600.jpg 1600w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-53e31113 elementor-blockquote--skin-quotation elementor-widget__width-initial elementor-blockquote--align-left ob-has-background-overlay elementor-widget elementor-widget-blockquote\" data-id=\"53e31113\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"blockquote.default\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\tUnsere B\u00fccher sind digital verf\u00fcgbar \u2013 doch es handelt sich nach wie vor lediglich um digitale B\u00fccher. PDFs und statische E-Books l\u00f6sen die Kernprobleme nicht: Aktualisierungen erfolgen langsam, lokale Anpassungen sind komplex, und wir haben keinerlei Einblick in die tats\u00e4chliche Nutzung unserer Inhalte.\nEs ist erforderlich, uns von der Logik der Print\u00e4ra zu l\u00f6sen.  <br><br>Unsere Inhalte sollten flexibel, anpassbar und lebendig sein \u2013 etwas, das wir f\u00fcr verschiedene Partner adaptieren k\u00f6nnen, ohne die redaktionelle Kontrolle zu verlieren.\nWir streben danach, Inhalte zentral zu verwalten und zu versionieren, sie modular anzubieten und Erkenntnisse \u00fcber das tats\u00e4chliche Engagement zu gewinnen \u2013 um endlich das wahre Potenzial des digitalen Publizierens zu erschlie\u00dfen.\t\t\t<\/p>\n\t\t\t\t\t\t\t<div class=\"e-q-footer\">\n\t\t\t\t\t\t\t\t\t\t\t<cite class=\"elementor-blockquote__author\">Markus, Chief Content Officer<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-14e42f9e e-flex e-con-boxed e-con e-parent\" data-id=\"14e42f9e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-66cb5f6b e-con-full e-flex e-con e-child\" data-id=\"66cb5f6b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4f39f76f elementor-widget__width-inherit ob-harakiri-inherit ob-has-background-overlay elementor-widget elementor-widget-heading\" data-id=\"4f39f76f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_use_harakiri&quot;:&quot;yes&quot;,&quot;_ob_harakiri_writing_mode&quot;:&quot;inherit&quot;,&quot;_ob_harakiri_text_clip&quot;:&quot;none&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Herausforderungen<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3238fc4b elementor-widget__width-inherit ob-harakiri-inherit ob-has-background-overlay elementor-widget elementor-widget-heading\" data-id=\"3238fc4b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_use_harakiri&quot;:&quot;yes&quot;,&quot;_ob_harakiri_writing_mode&quot;:&quot;inherit&quot;,&quot;_ob_harakiri_text_clip&quot;:&quot;none&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Was wir von Kunden h\u00f6ren<\/h2>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-47615cdb e-con-full e-flex e-con e-child\" data-id=\"47615cdb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-19688e6e elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start ob-has-background-overlay elementor-widget elementor-widget-icon-box\" data-id=\"19688e6e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 510 510\"><g><path d=\"M255 23l0-.001c128.16.09 231.99 104.06 231.9 232.23 -.07 93.14-55.83 177.22-141.61 213.54v0c-118.23 49.5-254.2-6.2-303.71-124.42 -49.3-117.71 5.69-253.14 123.1-303.15v0c28.56-12.09 59.28-18.29 90.3-18.22m0-23c-140.83 0-255 114.17-255 255 0 140.83 114.17 255 255 255 140.83 0 255-114.17 255-255 0-140.83-114.17-255-255-255Z\"><\/path><path d=\"M296.45 150v210h-48V200.7l-37.2 10.2 -11.7-41.1 54.9-19.8Z\"><\/path><\/g><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tVeraltetes Gesch\u00e4ftsmodell\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tTraditionelle Print-First-Modelle schr\u00e4nken die Reichweite (z.B. Versand ins Ausland) und die finanzielle Nachhaltigkeit ein: Wiederkehrende digitale Zusatzkosten zus\u00e4tzlich zur bestehenden Kostenstruktur und einmalige Verkaufsmodelle behindern das Endergebnis und die Rentabilit\u00e4t.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1d79c8d8 elementor-position-inline-end elementor-view-default elementor-mobile-position-block-start ob-has-background-overlay elementor-widget elementor-widget-icon-box\" data-id=\"1d79c8d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"icon icon-Solar-Star-Shine-Linear\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tWunsch\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tErg\u00e4nzende Angebote, die auf reinen Digital- oder Digital-First-Abonnementmodellen mit wiederkehrenden Einnahmen und h\u00f6heren Margen basieren.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-13a5e80c e-con-full e-flex e-con e-child\" data-id=\"13a5e80c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-965726e elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start ob-has-background-overlay elementor-widget elementor-widget-icon-box\" data-id=\"965726e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 510 510\"><g><path d=\"M255 23l0-.001c128.16.09 231.99 104.06 231.9 232.23 -.07 93.14-55.83 177.22-141.61 213.54v0c-118.23 49.5-254.2-6.2-303.71-124.42 -49.3-117.71 5.69-253.14 123.1-303.15v0c28.56-12.09 59.28-18.29 90.3-18.22m0-23c-140.83 0-255 114.17-255 255 0 140.83 114.17 255 255 255 140.83 0 255-114.17 255-255 0-140.83-114.17-255-255-255Z\"><\/path><path d=\"M184.65 327.3l70.5-73.2c12.3-12.6 21.3-24.9 21.3-37.2 0-13.2-8.4-22.2-22.5-22.2 -14.7 0-25.2 9.6-30.9 22.8l-40.5-23.7c13.5-31.2 41.7-45.9 70.8-45.9 37.5 0 71.1 24.6 71.1 66.9 0 25.2-13.5 46.8-32.7 66L257 315.9h70.5v46.2H184.65Z\"><\/path><\/g><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tUnterversorgte Segmente\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tEin Vertriebspartner, der Zugang zu zus\u00e4tzlichen Zielsegmenten hat und die Inhalte in den f\u00fcr sie idealen Formaten und Modellen liefern kann.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21c45f07 elementor-position-inline-end elementor-view-default elementor-mobile-position-block-start ob-has-background-overlay elementor-widget elementor-widget-icon-box\" data-id=\"21c45f07\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"icon icon-Solar-Star-Shine-Linear\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tWunsch\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tErg\u00e4nzende Angebote, die auf reinen Digital- oder Digital-First-Abonnementmodellen mit wiederkehrenden Einnahmen und h\u00f6heren Margen basieren.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-14f846fb e-con-full e-flex e-con e-child\" data-id=\"14f846fb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6995314 elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start ob-has-background-overlay elementor-widget elementor-widget-icon-box\" data-id=\"6995314\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 510 510\"><g><path d=\"M255 23l0-.001c128.16.09 231.99 104.06 231.9 232.23 -.07 93.14-55.83 177.22-141.61 213.54v0c-118.23 49.5-254.2-6.2-303.71-124.42 -49.3-117.71 5.69-253.14 123.1-303.15v0c28.56-12.09 59.28-18.29 90.3-18.22m0-23c-140.83 0-255 114.17-255 255 0 140.83 114.17 255 255 255 140.83 0 255-114.17 255-255 0-140.83-114.17-255-255-255Z\"><\/path><path d=\"M330 291.9c0 46.2-36 70.2-76.5 70.2 -31.8 0-60.6-14.1-73.5-45l41.4-24c4.8 13.8 13.8 22.2 32.1 22.2 19.8 0 28.5-10.5 28.5-23.4 0-12.9-8.7-23.4-28.5-23.4h-9.9l-18.3-27.3 38.1-48.3h-76.8v-45h135v39l-36.3 46.2c25.8 9 44.7 29.7 44.7 58.8Z\"><\/path><\/g><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tWerterfassung\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tInhalte allein reichen nicht aus, um Monetarisierungsm\u00f6glichkeiten f\u00fcr Verlage zu schaffen. Oft nehmen andere Akteure (z.B. in den Bereichen Bildung, Zertifizierung, Software) den gr\u00f6\u00dften Teil des Wertes und der Einnahmen von Endkunden ein. \t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6b832760 elementor-position-inline-end elementor-view-default elementor-mobile-position-block-start ob-has-background-overlay elementor-widget elementor-widget-icon-box\" data-id=\"6b832760\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"icon icon-Solar-Star-Shine-Linear\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tWunsch\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tDer Sprung von Inhalten zu Diensten - nicht nur die Konvertierung in XML, sondern die Einbettung von Inhalten in die Arbeitsabl\u00e4ufe der Endnutzer, verbunden mit Erl\u00f6smodellen.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e40332c e-flex e-con-boxed e-con e-parent\" data-id=\"e40332c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-42d99b1 e-con-full e-flex e-con e-child\" data-id=\"42d99b1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8168472 ob-harakiri-inherit ob-has-background-overlay elementor-widget elementor-widget-heading\" data-id=\"8168472\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_use_harakiri&quot;:&quot;yes&quot;,&quot;_ob_harakiri_writing_mode&quot;:&quot;inherit&quot;,&quot;_ob_harakiri_text_clip&quot;:&quot;none&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Zentrale Vorteile<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bc5cf60 ob-harakiri-inherit ob-has-background-overlay elementor-widget elementor-widget-heading\" data-id=\"bc5cf60\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_use_harakiri&quot;:&quot;yes&quot;,&quot;_ob_harakiri_writing_mode&quot;:&quot;inherit&quot;,&quot;_ob_harakiri_text_clip&quot;:&quot;none&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Wie Get More Brain hilft<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c8029f7 ob-harakiri-inherit ob-has-background-overlay elementor-widget elementor-widget-text-editor\" data-id=\"c8029f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_use_harakiri&quot;:&quot;yes&quot;,&quot;_ob_harakiri_writing_mode&quot;:&quot;inherit&quot;,&quot;_ob_postman_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Get More Brain versetzt Verlage in die Lage, das volle Potenzial ihrer Inhalte auszusch\u00f6pfen, indem sie diese modular und anpassungsf\u00e4hig gestalten und \u00fcber neue Kan\u00e4le Einnahmen generieren.<\/p><p>Anstatt einfach nur PDFs oder E-Books anzubieten, erm\u00f6glicht unsere L\u00f6sung Verlagen die Erstellung echter digitaler Inhalte, die angepasst, lizenziert und in dynamische B2B-Partnerschaften eingebettet werden k\u00f6nnen &#8211; ohne Kompromisse bei den redaktionellen Standards oder Kontrollverlust.<\/p><p>Ob Sie Ihre Reichweite skalieren, Ihre Content-Infrastruktur modernisieren oder neue Gesch\u00e4ftsmodelle unterst\u00fctzen m\u00f6chten \u2013 Get More Brain stellt die Instrumente zur Verf\u00fcgung, um dies zu realisieren.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1829ba6 ob-harakiri-inherit ob-has-background-overlay elementor-widget elementor-widget-text-editor\" data-id=\"1829ba6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_use_harakiri&quot;:&quot;yes&quot;,&quot;_ob_harakiri_writing_mode&quot;:&quot;inherit&quot;,&quot;_ob_postman_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>\u2705 <strong>Modularisierung Ihrer bestehenden Inhalte<\/strong> \u2013 Transformieren Sie vollst\u00e4ndige Werke in strukturierte, flexible Wissenseinheiten, die wiederverwendet, aktualisiert und neu zusammengestellt werden k\u00f6nnen.<\/p><p>\u2705 <strong>Ma\u00dfgeschneiderte Inhalte f\u00fcr bestimmte Partner<\/strong> &#8211; Erstellen Sie ma\u00dfgeschneiderte Versionen Ihrer Materialien f\u00fcr Sprachschulen, Berufsverb\u00e4nde oder Unternehmen &#8211; ohne das Rad neu erfinden zu m\u00fcssen.<\/p><p><strong>Bieten Sie Co-Branded- und White-Label-Editionen an<\/strong>. Erh\u00f6hen Sie den Wert f\u00fcr Ihre Partner, w\u00e4hrend Sie Ihre Marke st\u00e4rken oder die Ihre unterst\u00fctzen &#8211; zu Ihren Bedingungen.<\/p><p>\u2705 <strong>Erschlie\u00dfung von Lizenz- und Abonnement-Einnahmen<\/strong> \u2013 \u00dcberwinden Sie Einzelverk\u00e4ufe durch intelligente Lizenzmodelle, nutzungsbasierte Preisgestaltung oder geb\u00fcndelte Content-Partnerschaften.<\/p><p>\u2705 <strong>Behalten Sie die volle redaktionelle Kontrolle<\/strong> &#8211; Behalten Sie jederzeit die Kontrolle \u00fcber Ihre Inhalte &#8211; mit sicherer Verteilung, Versionsverwaltung und klaren Zugriffsrechten.<\/p><p>\u2705 <strong>Gewinnung von Echtzeit-Nutzungserkenntnissen<\/strong> \u2013 Erfahren Sie, wie auf Ihre Inhalte zugegriffen und wie sie angewendet werden, und nutzen Sie diese Daten, um Ihre Angebote kontinuierlich zu verfeinern.<\/p><p>\u2705 <strong>Verwandeln Sie Inhalte in skalierbare digitale Produkte<\/strong> \u2013 <a href=\"https:\/\/www.bitmark-association.org\/\" target=\"_blank\" rel=\"noopener\">bitmark-Technologie<\/a>, API-Integration und KI-Tools helfen Ihnen, ein zukunftsf\u00e4higes Portfolio mit echter gesch\u00e4ftlicher Wirkung aufzubauen.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Erschlie\u00dfen Sie wiederkehrende Einnahmen und ver\u00e4ndern Sie Ihre Publishing-Strategie mit modularen Content-L\u00f6sungen f\u00fcr B2B-Partnerschaften und Unternehmenslizenzen.<\/p>\n","protected":false},"author":1,"featured_media":28440,"comment_status":"closed","ping_status":"closed","template":"","class_list":["post-38621","industries","type-industries","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/about.getmorebrain.com\/de\/wp-json\/wp\/v2\/industries\/38621","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/about.getmorebrain.com\/de\/wp-json\/wp\/v2\/industries"}],"about":[{"href":"https:\/\/about.getmorebrain.com\/de\/wp-json\/wp\/v2\/types\/industries"}],"author":[{"embeddable":true,"href":"https:\/\/about.getmorebrain.com\/de\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/about.getmorebrain.com\/de\/wp-json\/wp\/v2\/comments?post=38621"}],"version-history":[{"count":19,"href":"https:\/\/about.getmorebrain.com\/de\/wp-json\/wp\/v2\/industries\/38621\/revisions"}],"predecessor-version":[{"id":56192,"href":"https:\/\/about.getmorebrain.com\/de\/wp-json\/wp\/v2\/industries\/38621\/revisions\/56192"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/about.getmorebrain.com\/de\/wp-json\/wp\/v2\/media\/28440"}],"wp:attachment":[{"href":"https:\/\/about.getmorebrain.com\/de\/wp-json\/wp\/v2\/media?parent=38621"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}